MUMBAI: It‘s worked its magic. Big Magic, the general entertainment channel (GEC) for the core Hindi heartland of Uttar Pradesh (UP), Madhya Pradesh (MP), Bihar and...
MUMBAI: The Hindi general entertainment channels (GECs) have roared back in week 18 (28 April-4 May 2013) of the Tam ratings roster. Last week, Max had...
MUMBAI: The Indian Premier League (IPL) has come back to haunt the Hindi general entertainment channels (GECs) again as the cricketing extravaganza has shaved off 110...
MUMBAI: Media and entertainment research firm, Ormax Media, has launched a new product for Hindi general entertainment channels called Showbuzz Ad-vantage. The diagnostic tool will equip...
The media and entertainment (M&E) industry comprises several powerful vehicles – many of which are much older than television. But it is television that commands a...