MUMBAI: Zee TV has held on to the second position in the Hindi general entertainment channel (GEC) hierarchy, adding 15 GRPs after strengthening its weekend programming....
Nina Jaipuria, the EVP and GM for Sonic and Nickelodeon India, is bullish about the kids genre despite the challenges that exist. Jaipuria, who has been...
Ormax Media, the consumer knowledge and consulting firm for the media and entertainment industry, has entered into its fourth year of operations with plans to expand...
Leading broadcasters will continue to post strong ad revenue growth while the long tail will be severely hurt as advertisers tend to consolidate their spends in...
NEW DELHI: The News Broadcasters Association (NBA) has put a bar on live telecast of any fresh footage from general entertainment channels, even as it says...