From Starbucks to Emcure, companies are ditching uniform tone in favour of tailored messaging for millennials and Gen Z, and it is working
Board elevates Raymond Lifestyle chief for five-year term as company sharpens growth focus
Former L’Oréal leader to steer styling portfolio and power data-led growth
BBH creative leader adds a new canvas as Propagate sharpens its digital edge
He is being hired to strengthen post for feature films, OTT, and advertising content & VFX