MUMBAI: Media ad sales will grow by 8.7 per cent in net terms this year against the background of a slowing economy with the real GDP...
MUMBAI: While FMCG companies have been reducing their ad and promotions spend in the third quarter of the current fiscal, Dabur India has considerably upped them....
MUMBAI: For television broadcasters hit by a slowdown, this is a piece of bad news. FMCG major Colgate-Palmolive India has reduced its ad spend by 10.86...
MUMBAI: Creative Thinks Media (CTM), an integrated media solutions company, has roped in Narendra Kumar as director – media operations for its print communication arm –...
Leading broadcasters will continue to post strong ad revenue growth while the long tail will be severely hurt as advertisers tend to consolidate their spends in...