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MUMBAI: MRSS India, the Indian arm of market research agency Majestic MRSS, has brought on board Shivanand Shenoy as a senior director for client servicing. Shenoy...
MUMBAI: Starcom MediaVest Group (SMG) has rolled out a fused TV + Web Optimiser across its entire organisation in India. It will allow the media planners...
Nina Jaipuria, the EVP and GM for Sonic and Nickelodeon India, is bullish about the kids genre despite the challenges that exist. Jaipuria, who has been...
MUMBAI: The ad slowdown is not a serious worry at this stage but is beginning to bite mildly, a senior executive at Mindshare said. Slashing the...
Mumbai: NAMS, the National Advertising Monitoring Service, has tracked down 55 print and TV ads as potentially making misleading/false/unsubstantiated claims. Hence, they were violating chapter 1...
