Kreativ Street founder and CEO Neeraj Sancheti on generative engine optimisation, the growing importance of third-party credibility and why brands need to look beyond clicks and...
The Bloomingdale PR CEO on measuring communications through business outcomes, navigating brand backlash, managing creator compliance, preparing for crises and building resilient agency teams.
Moderated by Anil Wanvari, the exclusive industry gathering will bring together senior voices from PR, digital, influencer marketing and brand communications to examine the future of...