Creator-led festive campaigns may reach 7,200 brands as spending rises 29 per cent in 2026
Cadbury maker removes nutrient comparison ads from e-commerce platforms after regulatory action
AI shopping assistant usage rises 70 per cent as Walmart expands AI-led commerce
Sellers face Rs 30-60 charges, rising to Rs 90 when delayed orders are cancelled
Seller network expected to create 6.5 lakh roles, while Valmo and logistics partners add 3.75 lakh
