CALIFORNIA: The Walt Disney Company has pressed refresh on how it tells its story. The entertainment giant has announced a new enterprise-wide marketing and brand organisation,...
MUMBAI: If 2024 was the year India’s media regulators sharpened their knives, 2025 was when they started swinging. Broadcasters, streaming platforms, social-media giants, advertising agencies and...
MUMBAI: The revolution didn’t announce itself with fanfare. No dramatic unveiling, no watershed moment when everything changed overnight. Instead, 2025 became the year artificial intelligence stopped...
NEW YORK: Paramount and Netflix have delivered knockout performances in November’s streaming battle, each posting double-digit growth that has reshuffled the media distributor rankings and left...
MUMBAI: If connected TV has been improvising, IAB Tech Lab is finally handing it the sheet music. The global digital advertising standards body has unveiled a...