Nearly 48 per cent of complaints belonged to digital medium.
He previously worked with VSERV as DGM Operator Alliances.
XYXX initiates #PlayYourWay campaign leveraged on digital media featuring cricketer KL Rahul.
Creatives from Amazon, HUL, Marico, Mondelez & Whirlpool share laurels in the TV category.
The campaign is designed & executed by 82.5 Communications