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Mumbai: India is witnessing a monumental shift in the consumption of entertainment with the emergence of OTT platforms dominating traditional television and big screens. The heightened...
Mumbai: There is no denying that digital marketing in the modern era is an essential part of brand building and expansion. Not only does digital marketing...
Mumbai: Varsha Ojha has been appointed as the head of marketing and communications at Shemaroo Entertainment. Varsha will take the lead in end-to-end marketing initiatives as...
Mumbai: Premium dried fruits and healthy snack brand Happilo has entrusted independent digital marketing agency Social Beat to scale its brand across digital channels. Social Beat...
Mumbai: Rasna on Thursday launched a new influencer campaign on Instagram to bring back everyone’s favourite summer cooler Rasna in a new avatar; remixing the old...
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