Mumbai: Wondrlab, the platform-first martech network, announces its acquisition of OPA, one of India’s largest influencer marketing platforms. This acquisition marks Wondrlab’s second in the influencer...
Mumbai: The report explores the booming creator economy and highlights the emerging trends they witnessed in 2023. Currently valued at over Rs 100 billion and involving...
Mumbai: Meghna Mittal is GSharp Media’s co-founder and chief marketing officer; the company has two brands under its umbrella: Songfest India and Hoopr. Songfest focuses on...
Mumbai: For many decades, we have relied on traditional media outlets like television, radio, and print for our information and entertainment, consuming content created and curated...
Mumbai: It’s no wonder that the digital media industry has shifted tremendously over the previous decade. This shift in focus has given rise to a new...