Crafted by Zip Zaap Zoom Productions, the film takes forward the message of ‘never say die’
Conceptualised by Ogilvy India, the TVC has youth at the centre of its communication
Conceptualised by Ogilvy, the brand has added cheeky disclaimers to trending videos
Launches pan-India campaign target consumers in the age group of 22-40 years
Promises socio-economic transformation with Hero Lectro’s WINN
