MUMBAI: In the last six months, the direct-to-home (DTH) industry has faced lots of challenges. The industry saw big DTH players consolidate, shutting down of a...
BENGALURU: Numero uno is the position that Sun TV holds in Broadcast Audience Research Council’s (BARC) weekly television ratings for the top 10 channels across genre...
MUMBAI: Taking a big step towards using return path data (RPD) for TV viewership measurement, BARC India has tied up with Airtel Digital TV, Airtel’s DTH...
MUMBAI: The ongoing FICCI Frames 2018 saw a session titled ‘The Future of TV’ wherein Broadcast Audience Research Council (BARC) CEO Partho Dasgupta laid down numbers...
BENGALURU: During the first eight weeks of 2018 (Saturday, 30 December 2017 to Friday, 23 February 2018), honours have been divided equally by two Hindi free-to-air...