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MUMBAI: BARC India has been certified as ‘Great Place to Work’ for cultivating a culture of high trust and performance. The certification has been provided by...
MUMBAI: In the last six months, the direct-to-home (DTH) industry has faced lots of challenges. The industry saw big DTH players consolidate, shutting down of a...
BENGALURU: Numero uno is the position that Sun TV holds in Broadcast Audience Research Council’s (BARC) weekly television ratings for the top 10 channels across genre...
MUMBAI: Taking a big step towards using return path data (RPD) for TV viewership measurement, BARC India has tied up with Airtel Digital TV, Airtel’s DTH...
MUMBAI: The ongoing FICCI Frames 2018 saw a session titled ‘The Future of TV’ wherein Broadcast Audience Research Council (BARC) CEO Partho Dasgupta laid down numbers...
