MUMBAI: The Broadcast Audience Research Council (BARC) India has assigned Nielsen to conduct India’s largest universe estimation study on television ownership and viewing habits. The...
MUMBAI: Even as the Broadcast Audience Research Council (BARC) India is planning to roll out its rural India data, it has been noted that natural calamities, sudden deaths...
MUMBAI: Toppling the market leader Star Plus in the Hindi general entertainment channels (GECs) genre, Colors secured the leadership position in week 34 with 360494 (000...
MUMBAI: Come 13 September and the action of World Wrestling Entertainment (WWE) will expand its viewership platform. The sport, which is currently broadcast on Ten Sports,...
MUMBAI: Merely four months after the new television ratings measurement body Broadcast Audience Research Council (BARC) India entered the fray, the battle of matrices saw a...