New 2026 policy extends TRP freeze across genres pending fresh registration
Ministry reviews norm to widen competition in ratings
MUMBAI: Dharmendra Singh Deol didn’t just conquer Hindi cinema—he owned India’s advertising landscape too. The actor, who died on 24 November, brought his trademark machismo and...
MUMBAI: It’s not just the players smashing boundaries—advertisers are on a powerplay of their own. According to TAM Sports’ latest report on IPL 18 (covering the...
MUMBAI: The Indian Premier League (IPL) is not just a sporting event; it’s an advertising goldmine. New data (22 March to 1 April 2025) from TAM...