Movie Channels
ZEE Biskope culminates Kamariya Kare Hip Hop with resounding success; to announce winners on Oct 4
On the occasion of Dance Day (September 19), ZEE Biskope presented fans with a unique dancing treat in the form of its recently-curated engagement drive – Kamariya Kare Hip Hop. Taking the channel experience far beyond the realm of their blockbuster movies, the initiative, a category first, reached out to audiences located even in the most interior of regions. The channel launched a rap version of their brand song composed by 5 Tricks – a rap group from Bihar. Viewers were invited to perform on the rap song and share their videos with the brand through their Whatsapp number. Encouraging people to put their best foot forward, show their passion for dance and shake a leg, the immense appeal of Kamariya Kare Hip Hop saw it receive a terrific tally of more than 42,000 responses. This humungous response has a milestone moment in the channel’s legacy yet again.
Leaving no stone unturned towards celebrating the resounding success of the campaign, the channel has now come up with a special half-an-hour original show for its viewers on Sunday, October 4 at 11:30 amwhich will be hosted by none other than the celebrated Bhojiwood superstars — Chintu Pandey and Gunjan Pant. The show will not only feature the winning videos but will also project the significance of dance in Bhojpuri movies and how celebs have banked on it to entertain audience. Viewers will get to see the latkas, jhatkas & thumkas of their favourite superstars and the shake a leg with the channel’s brand song rap. The energetic Jodi of Chintu & Gunjan will entertain the audience with their superlative chemistry highlighting the charisma that the initiative has achieved. It’ll be a groovy joyride on a Sunday morning.
Making the day all the more entertaining for viewers, a special movie festival ‘Lachke Kamariya Nache Bhojpuriya’ has been curated. The movie line-up with ‘dance’ being the core theme will featurethree tantalizing movies for viewers to enjoy onOct 4. The festival start sat 9:00 AM with ‘Nirahua Satal Rahe’ featuring the popular jodiof Nirahua and Amrapali Dubey matching steps on some peppy dance numbers.It will be followed by ‘Challenge’ at 12 Noon featuring Pawan Singh &Madhu Sharma. Next in the line will be Deewanapan, yet another blockbuster in 3:00 PM slot which features KhesariLalYadav& KajalRaghwani.
Speaking about the success of the KamariyaKare Hip Hop, Samrat Ghosh, Cluster Head East, ZEE Entertainment Enterprises Ltd said, “The monumental response received for Kamariya Kare Hip Hop in just a few days is a testament to the consumer centrism in curating unique offerings that viewers not just relate to, but actively participate in. A digital contest extending to TV platform with an original showis a unique way to engage with our viewers while capitalizing on the strengths of both the mediums. It’s an attempt to make the brand accessible to the viewers providing them with a platform to showcase their talent.”
Sharing his thoughts about the same, Amarpreet SinghSaini, Business Head, ZEE Biskope and Big Ganga said, “Since its inception, ZEE Biskope has been differentiated, curated and engaged with novelty at its core. It’s the first channel in the category which extends movie experience beyond mere viewership to up close and facilitates personal involvement of viewers with the brand. Keeping that promise, Kamariya Kare Hip Hop contest’s finale has been given an original show format with popular starcast for the first time ever. We believe theshow will elevate the entertainment quotient of our viewers taking them for a hip-hop joyride.”
KamariyaKare Hip Hop is all set to stage its finale on the coming Sunday as participants across the region will stay glued to their TV screens hoping to see their videos featuring on the channel. ZEE Biskope is available on Airtel (channel no 663), Tata Sky (channel no 1120), DEN Bihar(channel no 840), DEN Jharkhand (channel no 839), DD Free Dish (channel no 31), d2h (channel no 859), Dish TV (channel no 1555), Siti Cable (channel no 214) and Darsh Digital (channel no 189). It’ll soon be available on all other major cable platforms.
Stay tuned and make the most of entertainment only with ZEE Biskope.
Movie Channels
Zee5 launches five free FAST channels on Samsung TV Plus India
New genre-led channels bring comedy, drama, horror, classics and South films to Smart TVs.
MUMBAI: Zee5 just turned Samsung Smart TVs into a free entertainment buffet because when premium content costs nothing, even the remote control starts smiling. Zee5 has launched five curated free ad-supported streaming TV (FAST) channels on Samsung TV Plus India, making high-quality, genre-specific entertainment available subscription-free to millions of Samsung Smart TV owners across the country.
The five channels now live are:
Zee Comedy Nation – Popular comedy shows and movies
Zee Dil Se – Compelling drama series
ZEE Horror Nights – Horror and supernatural content
ZEE Cine Classic – Timeless Indian films
ZEE South Flix – High-energy South Indian films dubbed in Hindi
All content is drawn from Zee5’s extensive library and programmed in a lean-back, always-on format ideal for large-screen viewing. This launch strengthens Zee5’s Connected TV strategy at a time when 64 per cent of its premium content watch time already comes from connected devices.
Zee5 chief business officer Siju Prabhakaran said, “At Zee5, we believe accessibility and scale will define the next phase of digital entertainment growth in India. Our presence on Samsung TV Plus strengthens our Connected TV strategy, enabling viewers to discover curated, genre-led content in a seamless, free, and premium environment.”
Samsung TV Plus India head of partnerships Kunal Mehta added, “Local partnerships are at the heart of how we grow Samsung TV Plus in India. Zee Entertainment is one of India’s most iconic media brands, and bringing their channels to our service means millions more Samsung Smart TV owners can enjoy premium local content, subscription-free.”
The channels are available directly through the pre-installed Samsung TV Plus app with no login or subscription required. This marks another milestone in Zee5’s CTV expansion and builds on its growing international presence, with Zee channels already available on Samsung TV Plus across Southeast Asia, Australia and New Zealand.
In a streaming world where paywalls often block the fun, Zee5 and Samsung have quietly opened the gates, proving that sometimes the best things in life (and on your TV) really are free especially when they come with a side of comedy, drama, horror, classics and South Indian blockbuster energy.
