Music and Youth
WoW Music in a Brand New Avatar → iLove! Activates DD Freedish – Adding 125 million viewers!
MUMBAI: PEN Studios TV Broadcast arm, revamped its WoW Music Channel to iLove, which will now cater to an additional 30 million households across India! iLove has evolved into the fastest growing music channel, successfully more than doubling its viewership in the last 6 months!
DD Freedish is equipped to provide access to more than 30 million households(~ 125+ million viewers), most of which fall under the HSM(Hindi speaking Markets). iLove is poised to quadruple its viewership leveraging DD Freedish starting December 01, 2019.
This is in conjunction with permissions from MIB (Ministry of Information and Broadcasting) authorizing the re-branding to iLove.
PEN Studios has Eight TV Broadcast Channel licenses, Two of which are on-air viz. B-Flix and iLove. Six more channels are being prepped to launch in 2020 including MTunes+.
PEN Group is the fastest growing Entertainment Powerhouse. Pioneering Film syndication since the 1980’s to Doordarshan and subsequently to C&S channels across all major broadcasters viz. Zee, Star, Sony, Viacom, to name a few. After producing smashing box office successes like Kahaani and Shivaay, they recently announced a big production with Sanjay Leela Bhansali titled “Gangubai” starring Alia Bhat. PEN is very strong on theatrical distribution and formed a Joint Venture, ‘PEN Marudhar’ last year. PEN Marudhar has distributed over 20 movies till date including Zero, Badla, Dream Girl, Marjaavan to name a few and will be distributing the upcoming Love Aajkal 2 and Angrezi Medium. Acclaimed for its multitude of box office returns, PEN has a legacy of working with some of the most inspiring minds from the film industry and has been consistent in enabling quality content catering to a wide range of audiences across India. PEN has tied up with VFX company Famulus which furnished VFX for Mission Mangal.
Music and Youth
TLC launches ‘World On My Plate’ with Shipra Khanna
New travel-food series premieres 29 March at 7:00 PM.
MUMBAI: Shipra Khanna just packed her bags and her flavours because when a celebrated chef takes you on a global plate tour, even the couch starts feeling like first-class. Warner Bros. Discovery India has announced the launch of World On My Plate with Shipra Khanna, a new travel and food series set to premiere on TLC on 29 March at 7:00 PM. Hosted and curated by the popular chef and television personality, the show blends food, travel and culture through an intimate and immersive lens.
Across three visually rich episodes, Shipra journeys to global destinations to explore not just what people eat, but why they eat it, uncovering the stories, traditions and human connections behind every dish. The series opens in London, weaving its iconic landmarks with diverse culinary scenes, before moving to Spain’s vineyards, olive orchards and coastal kitchens.
Warner Bros. Discovery head of advertising revenues for South Asia Tanaz Mehta said: “At TLC, our focus has always been on bringing authentic stories that reflect how people live and connect. World On My Plate builds on this by using food as a lens to explore shared traditions across geographies. We’re excited to collaborate with Chef Shipra Khanna, whose perspective brings both depth and relatability to these narratives.”
Shipra Khanna added, “Food has always been my way of connecting with people and understanding cultures. With World On My Plate, I’ve had the opportunity to step into new worlds, learn from incredible individuals, and share stories that go far beyond the plate. This show is very special to me.”
The series promises strong visual storytelling, meaningful interactions and a fresh perspective on global cuisine celebrating flavours alongside the emotions and traditions that shape them.
In a world where travel shows often feel like distant postcards, Shipra Khanna is serving up something far more personal: a passport to cultures through their kitchens, proving that the best way to understand a place is still through the plate. Tune in to World On My Plate with Shipra Khanna starting 29 March at 7:00 PM on TLC.
