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Vserv.mobi joins forces with IAMAI for AppFest 2013 to evangelise App Developer ecosystem
MUMBAI: Vserv.mobi, a leading Global Mobile Ad network, announced its collaboration with Internet & Mobile Association of India (IAMAI) to reinforce its commitment to the growing Indian mobile app developer community. Vserv.mobi will be powering the Hackathon session at IAMAI’s AppFest 2013 event, a team based coding marathon running over 24 hours to create an innovative app, where the winners will be rewarded with handsome cash prizes. AppFest 2013, scheduled to be held from 26th to 28th July 2013 at IIM-Ahmedabad, seeks to provide an environment for developers and entrepreneurs to come together on a unique platform, and leverage the enormous opportunity to establish India as a superpower in the global Apps economy.
Commenting on the event, Binay Tiwari, Director – Global Marketing & Product, Vserv.mobi said, “We are in an era, where the global mobile App economy is lowering the barriers to entrepreneurship. Today’s young App Entrepreneurs have an unprecedented opportunity to create products that will touch the lives of millions of mobile users across the world. Vserv is committed to fostering App Entrepreneurs across the world, and we are excited to collaborate in India with IAMAI AppFest, to further expedite the rise of India as a Superpower in the App economy.”
India has emerged as a global leader in app downloads from stores such as Android Play store, Nokia App store and SlideMe, underpinned by factors such as the influx of affordable mobile devices, rapidly increasing mobile internet penetration and mobile-ready regional content. Vserv.mobi’s recently released report on the ‘Rise of India as an App Superpower’, corroborated this trend and also indicated that mobile games account for the most downloaded content on mobile phones. Apart from the app consumption aspect, the ‘appification’ of the Indian economy is also the result of a growing breed of app entrepreneurs from tier 1 and 2 towns of India who are leading the app development culture. Ahmedabad is one such burgeoning mobile app development location and reports state that out of the 250 (ICT) firms in the city, more than 60 companies are dedicated mobile app developers.
Since its inception, Vserv.mobi’s developer-first approach has translated into creating powerful technology tools based on the monetization challenges of developers in emerging markets like India. Typically, developers enable ads on their apps through the traditional way of integrating an SDK, which is a tedious process that requires significant source code changes and even app layout changes. Also to enable other forms of monetisation such as paid in-app purchases, the developer has to integrate additional SDKs. Vserv.mobi’s flagship AppWrapper technology dramatically simplifies this process down to just One Click. Without any coding efforts, AppWrapper enables both – premium advertising & innovative pricing models – to create a compelling & effortless App monetization approach for developers.
As a result, the company has empowered developers across the world to earn money from apps, across all mobile platforms. Having monetized over 20,000 Apps, developers are earning unprecedented global revenues powered by the Vserv.mobi AppWrapper.
Organized under the aegis of IAMAI, this is the second edition of Appfest after the overwhelming response and success of last year’s event in Hyderabad. The winning team of the Hackathon challenge in 2012 included three Hyderabad-based developers – S Nithin Reddy, Paulomi Roy Choudhary and Ashish Das who received a cash prize of Rs 1 lakh from Vserv.mobi.
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Network18 Q4 revenue grows 9.7 per cent, EBITDA at Rs 30 crore
PAT improves to Rs 306.6 crore, margins steady amid cost pressures.
MUMBAI: Not all news is breaking, some of it is quietly improving. Network18 Media & Investments Limited appears to be doing just that, tightening losses and stabilising margins even as costs continue to weigh on the business. For FY26, the company reported revenue from operations of Rs 1,955.1 crore, up from Rs 1,896.2 crore in FY25, signalling modest top-line growth in a challenging media environment. Total income stood at Rs 1,978.2 crore, compared to Rs 1,913 crore a year earlier.
Profit after tax came in at Rs 306.6 crore for the year, a sharp turnaround from Rs 3,225.4 crore in FY25, largely reflecting the absence of large exceptional items that had inflated the previous year’s numbers. On a more comparable basis, the company’s operating performance showed signs of gradual stabilisation.
However, the quarterly picture remained under pressure. For the March quarter, Network18 reported a loss of Rs 53.1 crore, narrower than the Rs 98.1 crore loss in the same period last year, but still indicative of ongoing cost challenges.
Expenses continued to track high. Total expenses for FY26 stood at Rs 2,235.7 crore, up from Rs 2,197.8 crore in FY25. Key cost heads included operational expenses of Rs 765.9 crore, employee benefits of Rs 475.9 crore, and marketing, distribution and promotional spends of Rs 427.1 crore, underlining the continued investment required to sustain reach and engagement.
At an operating level, margins remained under strain. Operating margin stood at 2.33 per cent for FY26, marginally higher than 1.77 per cent in FY25, while net profit margin remained negative at -13.02 per cent, though improved from -14.89 per cent.
On the balance sheet, total assets rose to Rs 8,957.6 crore as of 31 March 2026, from Rs 8,317.5 crore a year earlier. Equity strengthened to Rs 4,958.7 crore, while borrowings increased to Rs 3,112.8 crore, reflecting a higher reliance on debt to support operations.
Cash flows told a mixed story. While financing activities generated Rs 83.9 crore, operating cash flow remained negative at Rs -24 crore, highlighting ongoing pressure on core cash generation. Cash and cash equivalents, however, improved to Rs 33.9 crore from Rs 1.8 crore.
The numbers point to a company in transition growing revenues, trimming losses, but still grappling with structural cost pressures. In a sector where scale often comes at a price, Network18 seems to be inching towards balance, one quarter at a time.
