Kids
POGO partners with Tinkle to launch e-comic series of its new animated show Titoo
MUMBAI: In an exclusive partnership with iconic kids magazine Tinkle by Amar Chitra Katha, POGO brings to its fans the comic book version of its all-new animated show Titoo-Har Jawaab Ka Sawaal Hu.
The digital comic adaptation of the show was launched on Monday, August 3. Kids and parents can access and read the fortnightly comic on the Tinkle app, Amar Chitra Katha app, and Magzter app, available for iOS and Android devices.
Speaking on the collaboration, Amar Chitra Katha president and CEO Preeti Vyas said, “At Tinkle, we take great pride in creating and publishing stories that entertain, engage and enlighten young readers. Over the past 40 years, we have collaborated with a multitude of characters and properties and in 2020 we are thrilled to bring this fresh little character Titoo from POGO to the pages of our magazine for a few special issues.”
Cartoon Network and POGO South Asia Network head Abhishek Dutta said, “We are thrilled to collaborate with India’s popular comic books brand Tinkle for our brand-new show Titoo. With this partnership, we aim to bring a multiplatform experience for our young audience. We believe that the kids will love the 8-year-old boy’s hilarious yet lovable antics and will enjoy reading about the relatable situations and endearing characters in the comic series, as much as they’ll love watching them on television!”
Launched on 27 July, the ‘Titoo – Haw Jawaab Ka Sawaal Hu’ follows the daily escapades of the witty eight-year-old Titoo. He is a good-hearted, intelligent kid who loves to help everyone, but inadvertently manages to brew even more trouble.
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Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
