Kids
Nick India’s Pakdam Pakdai adjudged ‘Best Animated TV Episode’
MUMBAI: After capturing the imagination of Nicksters across the country, Nick India’s super hit and India’s first ever chase comedy, Pakdam Pakdai won the ‘Best Animated TV Episode’ at the FICCI BAF 2014 Awards.
Launched in May 2013, Pakdam Pakdai, co-produced with Toonz Animation,has since then gone on to make a home for itself in the daily viewing habits of children all over India. This hilarious animated show that has taken the nation by storm revolves around a rollicking adventure between a friendly but gullible dog Doggy Don, and the three naughty mice that live in his house – Chotu, Lambu and Motu. Doggy Don is aided in his futile but fun attempts to defeat the mice by his older brother Colonel, an ex-army dog who is smarter than Doggy Don, but not as smart as the three mice.
Commenting on this achievement, Nina Elavia Jaipuria, EVP & Business Head, Kids Cluster, Viacom18 Media Pvt. Ltd. said, “Nick pioneered into unchartered territory last year with the creation of Pakdam Pakdai, a hilarious Indian chase comedy. Pakdam Pakdai is Nick’s third indigenous animated show which has captured the hearts and minds of our little viewers. We would like to thank FICCI for this prestigious award that has only strengthened our belief that fresh concepts and cutting edge content is the key to engaging and entertaining our audience.”
Anu Sikka, Vice President, Programming & Scheduling, Kids Cluster, Viacom18 Media Pvt Ltd said, “It’s a matter of honour and extreme pleasure to receive appreciation for Pakdam Pakdai, a show that is very close to our hearts. Creative storyline and superior quality animation are key to this show’s success. We will continue to innovate and challenge the norms to keep our audiences entertained in the years to come”.
Every episode of Pakdam Pakdai weaves in a unique and hilarious storyline and is supported with Bollywood flavoured dialogues and fun characters, breaking the monotonous boundaries of a regular animated series. Pakdam Pakdai airs on Nick every day at 6 pm.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
