Kids
Excitement Tenfold as Nickelodeon India Brings a Week of fun to celebrate children’s day
MUMBAI: The memories that we make as children always set path for the adult in us. Nickelodeon, India’s leading kids’ entertainment franchise by Viacom18 is all set to host a week long carnival to celebrate Children’s Day with interactive activities and games. The week long activities will see the channel entertain the little munchkins and remind us, never to forget the child within.
Nickelodeon will kick start the activities with a makeover of the entire channel with Children’s week bugs, Astons, Bumpers and Idents. The excitement increased with the premier of Gattu Battu’s first TV movie and a majestic short movie based on Lord Shiva. An additional treat will be the daily blocks of Motu and Patlu, giving children a chance to discuss on social media by running a contest of which movie of their most loved character Motu Patlu will be played on children’s day. That is not all, kids will also be treated to a splendid surprise with the new children week special – Slime Jump Game! The game brought upon laughter and moments to always remember as the kids selected their favourite toon to get slimed upon.
If that is all happening on-air, Nickelodeon isn’t far behind in engaging with kids from schools and NGO’s on this special day. The channel has always encouraged its viewers to have fun while bringing out the child within you. Nicktoons like Shiva, Rudra and Dora engaged with kids of Podar International School and Angel Express, NGO for interactive activities and games.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
