Hindi
Ekta Kapoor, Sunny Leone promote Ragini MMS 2 in the capital
MUMBAI: Coming with a new version of horror with sex, or ‘Horrex’ as they call it, the cast of film Ragini MMS 2 attended the press conference at PVR Plaza, Connaught Place, New Delhi. Even producer Ekta Kapoor was in tow.
The film starts off from where its prequel Ragini MMS ended which revolved around a young couple Ragini and Uday who went to an isolated house for a dirty weekend and the creepy and paranormal happenings that took place to them there. Uday had planned to make an MMS scandal of Ragini in that house. But the MMS shot goes viral, Uday goes missing and Ragini after that incident became lunatic and ended up in a mental hospital. The Ragini MMS scandal catches the attention of a filmmaker who plans to make a film on it.
Leone, who is already making headlines for her performance in the song “Baby Doll’ and ‘Chaar Bottle Vodka’, talking about her experience of shooting the film said, “Sometimes its very scary to be alone at home after shooting.”
She also said that it was a great experience working with the singing sensation of the time- Honey Singh.
When Ekta was quizzed about the reason behind casting Leone, she said, “Sunny looks beautiful on camera and she suited the best for Horrex theme.”
Ragini MMS 2 is produced by Ekta Kapoor and directed by Bhushan Patel. Distribution rights are being controlled by Balaji Motion Pictures. Music of the film which is receiving great response from the audience is given by various artist like Honey Singh and Meet Brothers.
It is releasing on 21 March 2014.
Hindi
Rajesh Ramaswamy exits The Script Room to focus on filmmaking journey
Ad filmmaker steps away from own venture to pursue direction and storytelling
MUMBAI: In a move that has caught the attention of the advertising and creative community, Rajesh Ramaswamy has announced his exit from The Script Room, the company he co-founded, marking the end of a seven-year stint at the helm.
The decision, which came into effect earlier this month, signals a shift in focus for Ramaswamy, who is now looking to immerse himself fully in filmmaking and direction as an independent creative.
Known for blending sharp advertising insight with storytelling craft, Ramaswamy has been instrumental in shaping The Script Room into a creative hub that delivered campaigns, branded content, and original storytelling formats. Over the years, the company collaborated with agencies, directors, and a wide network of writers, while also experimenting with formats such as short films and web series.
Sharing his thoughts on the transition, Ramaswamy indicated that the move is driven by a desire to focus and explore stories he has been developing over time. While he acknowledged the unconventional nature of stepping away from one’s own venture, he also framed it as a necessary leap toward clarity and creative pursuit.
Importantly, The Script Room will continue its operations with its current team and leadership, with Ramaswamy expressing confidence in the group that helped build the company’s identity. The studio, he noted, remains well-positioned to evolve further with fresh talent and ideas.
His exit also reflects a wider industry trend, where experienced advertising professionals are increasingly transitioning into independent filmmaking, tapping into the growing opportunities across digital and long-form content platforms.
As Ramaswamy steps into this new phase, the move underscores a familiar creative instinct, sometimes, the boldest ideas begin with a clean break.
