Applications
Actus Digital Drives Media Monitoring Efficiency With New Artificial Intelligence Capabilities
BOSTON: Actus Digital, a leading provider of compliance and media monitoring solutions, today announced that its world-renowned media monitoring system has been enhanced with artificial intelligence (AI) capabilities that dramatically speed up workflows. Using Actus Digital's intelligent, data-driven platform, media companies can automatically tag, organize, and categorize video recordings to enable rapid retrieval of relevant content and clips creation for social media outlets and the web.
"In today's media environment, companies are dealing with a massive amount of content and data. How fast they can analyze data, find relevant content, and turn that content into engaging clips is a major differentiator," said Raphael Renous, CTO, Actus Digital. "AI is a game changer for media monitoring, as it opens up an entire new range of workflows and automation options. With our AI media monitoring platform, tagging and clips creation is an instantaneous process based on comprehensive content analysis, and we're excited to bring that unique value prop to our customers."
Actus Digital's media monitoring platform, newly enhanced with AI, allows media companies to more intelligently monitor and search for content beyond the channel name, date/time, extracted metadata (i.e., as run/EPG, closed caption), and manually entered metadata. In addition, users can use the platform to search for spoken words (speech to text), text that appears in the videos, specific faces (facial recognition), logos and logo changes, and detect advertising. The AI capabilities are among ongoing improvements to the compliance solution, which offers detailed reports on loudness, SCTE, closed captions, automatic configuration options, OTT monitoring, and more.
AI capabilities have also been added to Actus Digital's Clip Factory clips creation workflow for increased speed and efficiency. With these new options, media companies can decrease manual labor and gain an edge on the competition.
The Actus Digital media monitoring platform delivers an intelligent approach to monitoring and support for multiple deployment environments, including on-premise, virtualization, cloud, and hybrid.
Actus Digital will demonstrate the latest innovations for its media compliance and monitoring platforms at IBC2019, Sept. 13-17 in Amsterdam at stand 3.C69. For more information, visit www.actusdigital.com.
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
