MUMBAI: Earlier, I would do the rounds of TV channels asking them to reach consumers via SMS. Now even channel advertisers want to use this media...
MUMBAI: In a development late last evening, Sony Entertainment Television wrested the international cricket telecast rights (for all countries with the exception of the Indian Subcontinent)...
MUMBAI: Extra Passion Nite! That is how Set Max christened the party it threw on the night of 4 March for its patrons, partners and well-wishers....
In today’s e-commerce age, where everyone is forced to type and to remember names with absolutely correct spellings, companies with big branding campaigns only hurt themselves...