Music and Youth
Zing introduces short-format video property ‘Snaackz’
Mumbai: Zing, one of the most popular youth entertainment channels, gets the pulse of its Gen-Z audience and strives to cater to their discerning taste. Whether it’s their distinctive fashion sense or love for Korean culture, Gen-Z does not shy away from expressing and embracing their life choices. They also take immense pride in being vocal about their stance on prioritizing mental health, navigating the complexities of modern-day love, and dealing with the ups and downs of their dating life. In a strategic move that proves Zing’s unwavering commitment to staying abreast with Gen-Z trends, Zing is set to launch ‘Snaackz’, a short-format video property tailored exclusively to the ever-evolving content preferences of the generation.
At the heart of Snaackz are the topics that are a crucial aspect of Gen-Z’s life such as love, fashion, and culture. These videos will feature up-and-coming content creators who are experts in their respective domains. ‘With Love’ with Kuvelu Tetseo, who hails from Nagaland, will cover all things Korean which includes their culture and lifestyle. Kuvelu’s love and inclination for Korean culture makes her an ideal fit. ‘You & I’ with Ekta Khurana will delve into challenges faced by Gen-Z and help them navigate through the modern-day dating scene by providing tips, tricks, and love hacks. Ekta has been creating content in the space of love and mental well-being owing to her extensive work in the mental health domain. ‘Closet’ with Jumni Kamki will create fun and engaging content in the fashion space and dissecting the latest fashion trends for our audiences. Jumni, a popular fashionista from Arunachal Pradesh, has also been crowned as the first runner-up in the Miss Arunachal Pradesh pageant. Zing has long been at the forefront of curating content that hits the right chord with the youth. Continuing that legacy, these content creators will only help the channel strengthen its connection with Gen-Z through Snaackz. But that’s not all for Snaackz, stay tuned for more exciting updates to find out what Zing has in store for the audience with its latest offering.
Reflecting on the launch of Snaackz, &TV and music channels business cluster head Vishnu Shankar shared, “Zing has consistently led the way in crafting content that deeply resonates with the Gen-Z audience. As an extension of our consumer-centricity, we have created Snaackz – a short format video property spanning relevant topics like Love, Fashion, and Korean Culture. As the go-to platform of Gen-Z, we are delighted to bring on-board extraordinary content creators to showcase their talent and continue to cater to the evolving content consumption needs of our audience.”
So, don’t miss out on these fun ‘Snaackz’ between your favourite shows only on Zing!
MUMBAI: Mumbai is about to witness something it has never seen before. The Global Youth Festival arrives on 6-7 December at Jio World Garden with 15,000 attendees and 60-plus experiences sprawled across six sprawling arenas. On its sixth edition, this is no ordinary jamboree—it is a carefully orchestrated collision of wellness, adventure, arts, music, yoga and social change.
Chief Minister of Maharashtra Devendra Fadnavis will throw open the proceedings with a landmark ceremony, signalling the state’s backing for a movement that has already mobilised youth across 20-plus countries and 170-plus cities. The sheer scale is staggering: 500-plus volunteers powering the machine, 600,000-plus volunteer hours logged across previous editions, and millions of lives touched annually.
The speaker roster is formidable. Diipa Büller-Khosla and Dipali Goenka, chief executive of Welspun India, will share the stage with Malaika Arora in conversations spanning leadership, creativity and culture. Union Minister for Sports and Youth Affairs Mansukhbhai Mandaviya will also attend, reinforcing GYF’s reach into the corridors of power.
But this is not mere talk. The Solaris Mainstage promises concerts from renowned Indian artists. Innerverse delivers a 360-degree LED spectacle of art, technology and sound. The Love and Care Arena houses hands-on projects spanning women’s empowerment, child education, rural upliftment and animal welfare. India’s largest outdoor sound-healing experience awaits. An inflatable obstacle course, neon drifter karts and open-sky bouldering cater to thrill-seekers.
Some have branded GYF the “Coachella of Consciousness.” Others call it “India’s Largest Sober Festival.” Spiritual visionary Pujya Gurudevshri Rakeshji, who inspired the festival, will deliver the Wisdom Masterclass. Every rupee goes to charity.
After Mumbai comes Kolkata on 14 December. New York looms next year. For one weekend in December, Mumbai becomes the epicentre of youth-driven change—and nothing will be quite the same after.
Tickets available on BookMyShow. Visit youthfestival.srmd.org or follow @globalyouthfestival on Instagram.
