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ZEEL announces new TV channel prices ahead of deadline

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MUMBAI: Ahead of 31 August 2018 deadline for publishing TV channel prices in a new format and a day before the Supreme Court hears a case relating to TRAI’s new tariff regime, Zee Entertainment Enterprises Ltd  (ZEEL) has made public its channel prices as suggested by the regulator in 2016, setting an example for owners of other TV channels.

All ZEEL channels will be available on a-la-carte basis, as required by regulations, and the consumers will also have the option to choose from specifically created bouquets for Hindi speaking markets (HSM) and different regional language markets like Marathi, Bangla, Odia, Bhojpuri, Tamil, Telugu, Kannada and Malayalam, an official statement from ZEEL said on Monday evening.

The Punit Goenka-led ZEEL’s initiative to be first off the blocks with a-la-carte pricing could very well put pressure on other broadcasters to follow the example. Goenka also happens to be the president of the Indian Broadcasting Foundation, an industry body that claims its members manage 350+ TV channels and about 90 per cent of television viewership across the country.

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Meanwhile, according to ZEEL, for each market, there will be multiple bouquets available to consumers across the country at different price points. Each bouquet would constitute a mix of channels of different genres, including general entertainment, movies, news, infotainment and music. The starting bouquet (B1) is likely to exclude English entertainment and English movie channels whereas the premium bouquet would include all channels offered by Zee.

ZEEL is likely to keep the prices of Hindi language bouquets from Rs. 45 upwards. For other languages, bouquet prices will be higher in those markets where Zee has multiple offerings and lower in other cases. For the discerning high definition (HD) consumers, Zee is creating additional bouquets that will make it convenient for various operators to offer to their respective subscribers, the statement said. The Hindi language HD bouquets are likely to be priced Rs. 60 upwards.

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ZEEL has decided to offer all its News channels along with its other popular channels like Zee Anmol, Big Ganga and Big Magic as part of these pay bouquets. As a result, these channels would not be available in the FTA pack.

In a related development, the Supreme Court is scheduled to hear a case filed by Star India and Vijay TV against Madras High Court clearing regulator TRAI’s new tariff regulations, which were first announced middle 2016 but has been in suspended animation since late 2016 due to various legalities.

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Cable TV

Hathway Cable appoints Gurjeev Singh Kapoor as CEO

Leadership change comes as cable TV faces shrinking subscriber base and modest earnings pressure

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MUMBAI: Hathway Cable and Datacom has tapped industry veteran Gurjeev Singh Kapoor as chief executive officer, marking a leadership pivot at a time when India’s cable television business is under mounting strain.

Kapoor will take over from Tavinderjit Singh Panesar, who is set to retire in August after a long innings with the company. Panesar, chief executive since 2023, has held multiple leadership roles at Hathway, including his latest stint beginning in 2022.

Kapoor brings more than three decades of experience in media and entertainment. He most recently led distribution at The Walt Disney Company’s Star India business, now part of JioStar. His career spans television distribution and affiliate partnerships, with stints at Sony Pictures Networks India, Discovery Communications and Zee Entertainment.

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Panesar, with over three decades in the industry, has worked across strategic planning, distribution and business development in media, broadcasting and manufacturing. His past associations include ESPN Star Sports, Star India, Apollo Tyres and JK Industries.

The transition lands as the cable sector grapples with structural disruption. Traditional operators are losing ground to streaming platforms, while telecom and broadband players tighten the squeeze with bundled offerings.

An EY report estimates India’s pay-TV base could shrink by a further 30 to 40 million households by 2030, taking the total down to 71 to 81 million. The slide follows a loss of nearly 40 million homes between 2018 and 2024, a contraction that has already wiped out more than 37,000 jobs in the local cable operator ecosystem.

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Hathway’s numbers reflect the strain. The company reported a consolidated net profit of Rs 93 crore for FY25, down from Rs 99 crore a year earlier. Revenue inched up to Rs 2,040 crore from Rs 1,981 crore. As of December 2025, it had about 4.7 million cable TV subscribers and roughly 1.02 million broadband users.

Kapoor steps in with a familiar brief but a shrinking playbook. In a market where viewers are cutting cords faster than companies can reinvent them, the new chief executive inherits a business fighting to stay plugged in.

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