GECs
Zee, Turner to work independently for subscription revenue
MUMBAI: After nearly two decades of successful collaboration, Zee Entertainment Enterprises (ZEE) and Turner International (Turner) have mutually decided to work independently in order to drive up subscription revenue. ZEE and Turner joined hands back in 2002 to manage distribution and trade marketing for a bouquet of channels in India.
A release issued jointly stated: “As both parties continue to explore avenues for growth, we jointly take this opportunity to thank our value chain partners to have supported us through our journey.”
ZEE has presence in over 173 countries and a reach of more than 1.4 billion people around the globe. The media conglomerate is among the largest global content companies across genres, languages and platforms. With its new brand ideology and purpose, ZEE aspires to provide a unified brand experience to consumers across the world by creating extraordinary entertainment and experiences.
Turner Asia Pacific is the parent company of Turner International India, which operates 63 channels in 13 languages in 37 countries in the region.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
