News Broadcasting
West Bengal election special: Zee News gears up with special line-up of shows
NEW DELHI: The political battleground of West Bengal was open by the end of the last year, long before the election dates were even expected. The cue was simple that this West Bengal election is going to be a big one. The stimulus to this was first seen from Zee News when the channel launched its exclusive property Kiska Bengal in December 2020 itself. The show is a half-hour daily bulletin that has stories and the latest updates on the West Bengal elections.
Later in February 2021, with the announcement of dates for the West Bengal Elections, Zee News with its first of its kind show- Bengal Chaley Hum, is traveling the length and breadth of the state to capture the pulse of the electorates and highlight ground-level issues that will drive the choice of voters. The show will travel across West Bengal and cover key constituencies in the state.
These shows are a true representative of the people’s voice in line with the commitment of Zee News to bring the most comprehensive coverage of elections. Continuing with the same commitment, Zee News will present extensive reportage throughout the elections till counting day. The programming will comprise a detailed analysis along with an overall view of the political scene through a diverse format of shows.
Watch Bengal Chale Hum at 7 pm and Kiska Bengal at 7.30 pm, Monday to Friday only on Zee News.
News Broadcasting
Rajesh Sundaram joins NDTV Profit as senior editor, assignment
The 32-year newsroom veteran has launched channels on three continents and covered everything from 9/11 to South African television
MUMBAI: NDTV Profit has bolstered its newsroom with a hire who has done rather more than most. Rajesh Sundaram, a journalist with over three decades of editorial, managerial and consultative experience across India and international markets, joins as senior editor, assignment, tasked with sharpening the network’s newsgathering and real-time response.
Sundaram’s career reads like a tour of Indian media’s most formative moments. He began at Businessworld in 1994, moved to Zee News as bureau chief across Mumbai and Chennai, then joined NDTV in 2002 as part of its political bureau during a particularly febrile period in Indian politics. A stint as India correspondent for Al Jazeera International followed, where he covered key geopolitical developments and got his first serious taste of the global newsroom.
What sets Sundaram apart, however, is his serial channel-launching habit. At NewsX, he helped get the operation off the ground. At Headlines Today, part of the India Today Group, he served as editor. At News Nation, he helped launch the Hindi news channel and its digital ecosystem. He then crossed continents to lead the launch of ANN7 in South Africa as editor-in-chief, overseeing both television and digital. Back in India, he launched Tamil news channels News7 Tamil and Cauvery News, and later served as principal consultant for the launch of Marathi channel Lokshahi. Most recently, he helped build and lead the Press Trust of India’s video service and content studio, before stints consulting for Business Today and The Himalayan Times.
Rahul Kanwal, chief executive and editor-in-chief of NDTV, left little doubt about what Sundaram is expected to deliver. “The assignment desk is where a newsroom’s intent becomes action,” he said. “Rajesh brings a rare combination of field experience and leadership in building news operations at scale.”
Sundaram has reported from across India and the world, covering elections, civil conflicts, the aftermath of the 9/11 attacks and the 2008 US presidential election.
At NDTV Profit, he will lead the assignment desk, driving editorial coordination and real-time response across markets and breaking developments. For a business news network sharpening its focus on speed and multi-platform delivery, it has hired a man who has built newsrooms from scratch on three continents. The assignment desk is in good hands.







