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Webinar: Bridging video monetisation to optimise revenues

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Mumbai: Websites in India lose revenue due to various factors including inventory control, under-utilisation of video advertising, traffic quality, and not taking advantage of the latest technologies available. Although Google is the largest sell-side platform in India, many publishers do not fully follow Google policies. Many publishers also do not even properly utilise their own AdX account to run video ads, resulting in consistent revenue leakage.

Some of these issues, and their solutions will be discussed at the webinar – ‘Bridging video monetisation to optimise revenues’ – being organised by Indiantelevision.com in association with Aniview on Tuesday, 3 pm onwards.

The virtual event will be attended by Jagran New Media, AVP and head-ad monetisation and strategic partnership, Dinesh Joshi, HDFC Bank, vice president and head- digital marketing, Jahid Ahmed, Aniview, business director – APAC Matthew Bray, HT Digital Streams, chief content officer, Prasad Sanyal, and Social Beat co-founder and director Vikas Chawla. The discussion will be moderated by Indiantelevision.com Group founder, CEO, and editor-in-chief Anil Wanvari.

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Apart from discussing the most common reasons for revenue loss for publishers in India, the webinar will throw light on the latest Google Policy in India, publisher Ad Ops, the latest video technologies, and how publishers can better utilise their own AdX. 

The role of Aniview, which provides end-to-end video advertising and monetisation solutions will also be discussed. The virtual event will also highlight how a self-serve player platform like Aniview can address some of these challenges that publishers tend to face. Publishers can make better use of video players to self-manage traffic that is typically sold as out-stream inventory. By running a video player in these placements publishers can make better use of their own video content to engage their users and create more ad opportunities. When deployed correctly this can lead to significant revenue lifts.

To join the discussion, register: https://indiantelevision.com/events/aniview/event-platform/registration.php

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The event will be live-streamed LIVE on YouTube and other social media handles of Indiantelevision.com. 

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iWorld

JioStar revenue hits Rs 9,784 crore as cricket fuels 22 per cent growth

A surge in digital viewership and sports dominance fuels a blockbuster quarter for the media giant

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MUMBAIJioStar is batting on a flat pitch. The media titan’s fourth-quarter results for the financial year 2026 reveal a business scaling new heights, propelled by an unprecedented appetite for premium sports and digital-first storytelling.

Gross revenue for the quarter soared by 22.15 per cent to Rs 9,784 crore, up from Rs 8,010 crore in the third quarter. Operationally, the momentum was equally strong; revenue from operations climbed 21 per cent to Rs 8,372 crore. These figures underscore the firm’s successful integration following the Reliance and Disney merger, creating a dominant force in the Indian market.

The annual performance has been nothing short of a spectacle. Full-year gross revenue reached a massive Rs 36,248 crore, while annual profit after tax hit Rs 3,210 crore. This rapid expansion reflects JioStar’s ability to capture and monetise the massive growth in India’s media consumption.

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Cricket proved to be the ultimate growth engine. The ICC Men’s T20 World Cup 2026 and TATA IPL 2026 delivered “record-breaking viewership” across both television and digital screens. The World Cup final alone drew a global peak concurrency of 72.5 million on JioHotstar, cementing its status as the nation’s premier streaming destination. On television, JioStar maintained a commanding 34.2 per cent viewership share, reaching a staggering 810 million viewers nationwide.

The digital numbers were just as impressive. JioHotstar averaged 500 million monthly active users, driven by consistent subscriber growth and innovative AI-led content discovery tools. These advancements are ensuring that JioStar remains at the cutting edge of the global “Race for Attention.”

With a firm grip on the country’s most valuable sporting rights and a rapidly growing digital footprint, JioStar is perfectly positioned for the future. It has built the ultimate content powerhouse—one that is ready to dominate the Indian living room for years to come.

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