Kids
Warner Bros launches Kids’ WB stores
MUMBAI: Warner Bros Consumer Products (WBCP) has forayed into the stand-alone store space with the launch of its latest retail concept – Kids’ WB. As part of this concept, all Warner Bros licensed merchandise across categories and properties, will be showcased and be on sale under the brand Kids’ WB.
“The launch of the Kids’ WB Stores is a unique and important initiative for Warner Bros brands in India. We are pleased with the consumer response and look forward to more consumers and fans of our brands being able to experience the stores opening in their cities,” said Warner Bros Consumer Products MD – Australia, New Zealand and India Preston Kevin Lewis, commenting on the launch of the concept in India.
Consumers will now be able to purchase apparel, accessories, footwear, toys, stationery, home décor, books, infant hardlines, food, personal care and other merchandise featuring world famous Warner Bros properties such as Tom and Jerry, Looney Tunes, Tweety, Scooby-Doo, as well as DC Comics Super Heroes, including Superman and Batman.
Kids’ WB is a first of its kind initiative by Warner Bros Consumer Products in India. Following a successful launch in Coimbatore, Warner Bros Consumer Products is taking the concept to several other cities across the country – Chandigarh, being the next city to unveil a store launch, soon to be followed by Jaipur, Delhi and Mumbai subsequently.
“By keeping diverse categories under one roof, the Kids’ WB retail concept is a fun, engaging destination for parents and kids,” said En theos consulting managing partner Nagarajan Subramanian. En theos is the licensing product and retail representatives in India for Warner Bros. Consumer Products.
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
