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VAMA.app announces partnership with Sadhna TV
Mumbai: VAMA.app the virtual platform transforming the traditional offline Mandir ecosystem into a digital realm, announced a partnership with Sadhna TV, a powerhouse in spiritual programming. This collaboration aims to co-create engaging content, exclusive consultations from renowned celebrity astrologers, and a monumental 24-hour Live Ram Katha event from January 14th to 31st, 2024. Every month, users of VAMA.app can expect distinctive offerings crafted to enrich their spiritual journey, nurturing a deep connection with their faith.
Established in late 2020 by Aacharya Dev, Himanshu Semwal, and Manu Jain, VAMA.app presented a wide range of services to enhance the spiritual journey for its users. As part of this partnership, VAMA.app will bring together Sadhna TV’s revered astrologers and spiritual leaders, providing its users with unparalleled access to expert advice, profound insights, and personalised spiritual guidance. Additionally, for an uninterrupted and immersive experience of Santan Dharma, users can partake in the free 17-day Akhand Ram Katha, streaming live 24/7 exclusively on the VAMA.app platform. These services are designed to provide users with tailored spiritual insights, interactive sessions, and an unbroken connection to their faith.
Commenting on this partnership, VAMA.app co-founder Aacharya Dev said, “Breaking down barriers of distance and time, this collaboration goes beyond being just a partnership for us. It symbolises a profound commitment to enriching spirituality and delivering transformative content directly to the hearts of our users. With Sadhna Group’s combined reach of over 200 million viewers across platforms, this partnership welcomes a vast audience eager to foster a deeper connection with their spirituality. Witness captivating live katha sessions and participate in the monumental 24-hour Live Ram Katha, all within the VAMA.app. This contributes to unprecedented accessibility to spiritual guidance and live events. Such an approach not only distinguishes us but also aligns seamlessly with our mission to inspire and nurture the spirit of Santan Dharma across India. We are excited to embark on this transformative journey, creating a more immersive and meaningful spiritual experience for our users.”
Sharing the excitement of the collaboration, Sadhna Group, from Sadhna TV chairman Rakesh Gupta said, “This partnership marks a significant step in our commitment to bringing spiritual content to diverse audiences. By joining forces with VAMA.app, we aim to reach even more individuals, providing them with access to our esteemed spiritual figures and fostering a deeper connection to their faith.”
The faithtech platform serves as a one-stop destination for e-pujas, e-darshans, and astrology services, boasting partnerships with over 250 temples and a network of 300 astrologers. This collaboration with Sadhna TV further solidifies VAMA.app’s position as a leader in diverse spiritual services. VAMA.app has raised a total of US$2.8 million in funding.
eNews
Piyush Thakur steps down as Inshorts’ chief revenue officer
Former vice president and cro says exit marks a new chapter after close to a decade of building revenue and partnerships at Inshorts Group.
NOIDA: Piyush Thakur has stepped away from Inshorts Group after nearly 10 years with the company, marking the end of a long tenure that culminated in his role as chief revenue officer.
In a farewell note, Thakur said he was “turning a new page” after almost a decade at Inshorts, calling it one of the hardest professional decisions he has made. He added that his exit was not driven by uncertainty about the future, but by reflection on a long association with the company.
Thakur joined Inshorts in October 2016 as vice president and spent around seven years in the role before being elevated to chief revenue officer in April 2024, a position he held until April 2026.
He said his tenure was defined by “thousands of mornings, late nights, product debates and breakthrough moments”, as the company evolved into a large-scale digital news platform used by millions.
In his note, Thakur emphasised that Inshorts’ growth was a collective effort across teams, adding that engineers, designers, sales teams and customer support staff all contributed to building the platform. He said the company’s success was not the result of individuals but of “everyone who stayed, passed through, and left their mark”.
Before Inshorts, Thakur worked across several digital media and business development roles. At ESPN, he served as senior regional manager from October 2015 to October 2016, focusing on growth initiatives, strategic opportunities and video distribution.
At Times Internet, he worked for nearly three years, including as head of business development from April 2015 to September 2015 and chief manager from January 2013 to March 2015. His responsibilities included monetisation of mobile platforms, managing media and developer partnerships, and driving revenue across digital properties such as The Times of India and The Economic Times.
Earlier, he worked at Brandmovers as head of business development from June 2012 to June 2013, handling digital, mobile and social media marketing solutions, client development and strategic consulting. During this period, he also worked on advertising revenue, brand strategy and CRM-based solutions.
At Inshorts, Thakur’s role focused on revenue strategy, mobile and media partnerships, and growth initiatives across platforms. His profile highlights experience in mobile product management, digital business models, partner ecosystems and revenue expansion in high-growth environments.
