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Twitter gets 800 million impressions during World Cup

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MUMBAI: In the group stages of the World Cup 2015, Twitter registered 800 million impressions for all the games. Indian captain MS Dhoni (@msdhoni) finished the group stage in style for India against Zimbabwe hitting a six and taking team India to the quarterfinals against Bangladesh. He also became the most mentioned Indian player on Twitter during the group stages of the #CWC15. He is followed by Shikhar Dhawan (@SDhawan25) and Rohit Sharma (@ImRo45) in the list.

 

Most mentioned Indian players in the group stages:

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Players ranked by number of mentions during #CWC15 Pool B matches

 

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1) MS Dhoni (@msdhoni)

 

2) Shikhar Dhawan (@SDhawan25)

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3) Rohit Sharma (@ImRo45)

 

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4) Virat Kohli (@imVkohli)

 

5) Ravichandran Ashwin (@ashwinravi99)

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6) Suresh Raina (@ImRaina)

 

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While Dhoni rules as the most mentioned player among the Indian players, Kiwi skipper Brendon McCullum is the most mentioned among the international bunch. Pakistani captain Misbah ul-Haq and Sri Lanka’s Kumar Sangakkara have more mentions than Dhoni.

 

PM Modi ranks highest in the most retweeted list.

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On the other hand, the #INDvPAK match sweeps in the most impressions list among any other match played at the #CWC15.

 

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1. India (@BCCI) v Pakistan (@Official_PCB) on 15 February

 

2. South Africa (@OfficialCSA)  v India (@BCCI) on 22 February

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3. West Indies (@westindies) v India (@BCCI) on 6 March

 

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4. England (@ECB_cricket) v Bangladesh (@BCBtigers) on 9 March

 

5. South Africa (@OfficialCSA) v Pakistan (@Cricket_PCB) on 7 March

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Moreover, India’s opening win in the sequence of the six so far against Pakistan, also ranks top amongst the top Tweet moments per minute.

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iWorld

X launches XChat messaging app on iOS with calls and encryption

Standalone app marks shift from “everything app” vision, adds E2E messaging.

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MUMBAI: From one big app to many small chats, X seems to be splitting its ambitions. X has rolled out its standalone messaging app, XChat, to iOS users, opening up a new front in its evolving product strategy. The app allows users to connect with existing X contacts through private and group messages, file sharing, as well as audio and video calls. The launch follows a limited beta phase, where the platform tested the product with a smaller user base to refine the experience. Now available publicly, XChat marks a notable pivot from earlier ambitions championed by Elon Musk to turn X into a single “everything app” combining messaging, payments, commerce and more.

Instead, the company under xAI ownership and backed by SpaceX appears to be building a suite of standalone applications, each targeting specific use cases while expanding its broader ecosystem.

At launch, XChat includes end-to-end encrypted messaging, PIN-based access, disappearing messages, and features such as message editing, deletion for all participants, and screenshot blocking. The company has also said the app is free from advertisements and tracking mechanisms, positioning it as a privacy-first alternative in a crowded messaging space.

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However, security claims around the platform are likely to face scrutiny. Earlier iterations of XChat drew criticism from experts who argued it fell short of established encrypted platforms like Signal. With the wider rollout, the app is expected to undergo fresh evaluation to assess whether those concerns have been addressed.

Beyond messaging, XChat will also house X’s Communities feature, which is being discontinued on the main platform due to low usage and spam concerns. Migrating these users could provide an early boost to adoption, effectively turning XChat into both a communication and community hub.

The move underscores a broader recalibration at X less about cramming everything into one app, and more about spreading bets across multiple touchpoints, one message at a time.

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