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Times Now in ‘reporting’ deal with ‘Corporate’

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MUMBAI: Bollywood is increasingly turning to news channels for in-film placement. The latest in line is Times Now. The English news channel has joined hands with Madhur Bhandarkar’s much awaited film Corporate. As part of the storyline, Times Now correspondents will be spotted in the movie, reporting news stories.

Says Times Now VP and business head Partho Dasgupta, “Through the association with the movie Corporate, Times Now will be able to reach out to it’s ‘urbane viewers’, who enjoy Madhur Bhandarkar’s brand of real-life entertaining modern cinema. In-film placements such as this, provides a platform for both the brands to leverage mutual strengths and credibility. We are delighted to be a part of this innovative marketing alliance and are confident that our viewers will also appreciate the same.”

Adds Sahara One Motion Pictures head -marketing Priti Shahani, “Times Now’s partnership is perfectly synergistic with the film, since the film depicts a lot of the real life journalism as seen in recent times. Times Now, being a part of the Times network, stands for the highest benchmarks in the level of professional and contemporary journalism, and thus lends a lot of authenticity to the realism that is usually expected in a Madhur Bhandarkar film.”

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Corporate is an expose, that highlights the constant murky ‘behind-the-scenes’ maneuvers that take place in the corporate world, and the film reflects all that goes on behind the glitzy and glossy exterior of corporate world.

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News Broadcasting

CNN-News18 to host Kolkata Town Hall on Hooghly River

‘Bhalobasa Bengal Inspiring Bharat’ event on April 20 brings cultural icons, trailblazing women and leaders aboard a cruise to celebrate Bengal’s enduring influence.

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MUMBAI: Bengal is about to make fresh waves on the Hooghly and this time the current is pure conversation. CNN-News18 is taking its iconic Town Hall format to the waters of the iconic Hooghly River on 20 April 2026 with a special edition titled ‘Bhalobasa Bengal – Inspiring Bharat’. The floating event will celebrate the state’s rich cultural legacy and how its ideas, creativity and spirit continue to shape the rest of the country.

The unique riverside setting draws on Bengal’s history as a cradle of reform, art and intellectual thought. The speaker line-up mirrors that diversity: cultural heavyweights Mithun Chakraborty and Sreenanda Shankar will share the stage with trailblazing “Devis” such as Tanya Sanyal (India’s first woman firefighter in aviation), Ipsita Chakraborty (Kolkata’s first woman bartender) and Reshma Nilofer Visalakshi (Nari Shakti awardee and marine pilot). Music will flow through the celebrated pianist-vocalist duo Sourendro and Soumyojit, while public life and governance will be represented by Smriti Irani, Leander Paes, Saira Shah Halim, Keya Ghosh, Rekha Patra, Roopa Ganguly and Babul Supriyo.

CNN-News18, editorial affairs director, Rahul Shivshankar, said the event honours voices that carry Bengal’s legacy forward. Smriti Mehra, CEO – English & Business News, Network18, added that Bengal’s stories resonate far beyond its borders, especially as the state heads into polls.

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From the first woman to battle flames in the skies to legendary actors who shaped Indian cinema, the gathering promises a rich mix of inspiration, courage and candid dialogue. In a city where culture has always flowed as freely as the river itself, CNN-News18 is turning the Hooghly into a floating forum for ideas that matter.

Tune in on 20 April on CNN-News18, CTV and YouTube to catch Bengal’s heartbeat in full flow.

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