GECs
Tata Play launches Tata Play Bollywood Masala
Mumbai: Nothing speaks Bollywood Masala like the 90’s movies and what better way to celebrate the spirit of Bollywood through the cults and blockbusters of the 90’s era. Tata Play, has announced its newest entrant in its services portfolio, Tata Play Bollywood Masala, a service that will offer a myriad line-up of 90’s & 2000’s Bollywood movies with all the emotions bundled into one. Tata Play’s Value-Added-Services as an offering has been known to provide captivating and value-enhanced entertainment options. Through this service, Tata Play will be showcasing the iconic films of 1990’s to the 2000’s featuring superstars of this era like Shahrukh Khan, Salman Khan, Amir Khan, Saif Ali Khan, Akshay Kumar, Anil Kapoor, Sanjay Dutt, Ajay Devgan, Govinda, Sridevi, Madhuri Dixit, Karishma Kapoor, Raveena Tandon, Sonali Bendre, Tabu, Juhi Chawla and more.
Tata Play Bollywood Masala will be a true destination for all “DIL SE FILMY” fans of Bollywood. With superhit movies, talk shows, celebrity interviews, exclusively created shows, chartbusting music, behind the scenes and lot more. The service will cover a wide spectrum of genres and titles like Aashiqui, Andaz Apna Apna, Jo Jeeta Wahi Sikandar, Khiladi, Roja, Raju Ban Gaya Gentleman, Dil Chahta Hai, Deewana Mastana, 3 Idiots, Munnabhai MBBS, etc.
Commenting on the launch of the new value-added service, Tata Play chief commercial and content officer Pallavi Puri said, “With Tata Play Bollywood Masala, we have created the ultimate movie destination for the fans of the 90’s and the 2000’s era. In this service, we have curated cult movies of the most celebrated actors of that time, in association with our partner Shemaroo. We are certain this iconic phase of Indian cinema will be a treat for all our subscribers.”
“We are delighted to announce new dimensions to our continued partnership with Tata Play, marking the launch of a new ad-free service, Tata Play Bollywood Masala. This offering from Tata Play is a nostalgic treasure trove, featuring movies, songs, interviews, and captivating content from the 1990s & 2000’s – a true delight for 90s Bollywood enthusiasts. Our collaborations with Tata Play, renowned for delivering the ultimate entertainment experience to its viewers, have paved the way for us to provide a diverse range of high-quality content. With Tata Play Bollywood Masala, this legacy has further deepened and become even more special,” said Shemaroo Entertainment Limited COO of broadcasting Sandeep Gupta.
Subscribers can view Tata Play Bollywood Masala on 311 for Rs. 2 per day and enjoy the content on their Tata Play mobile app on Live TV and VOD. Tata Play Mobile App allows the subscribers to watch popular and linear TV content on the go.
Tata Play Bollywood Masala is a part of Tata Play’s range of 40+ entertainment and infotainment value-added services suitable across age groups. Tata Play Value Added Services have been providing content across genres like entertainment, kids, learn, regional, devotion etc, that ensures every viewer is entertained throughout without any dearth of choices.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
