e-commerce
Tata Digital acquires majority stake in Bigbasket
New Delhi: Tata Digital Ltd announced on Friday that it has acquired a majority stake in the online grocery platform Bigbasket.
Tata Digital is a 100 per cent subsidiary of Tata Sons. With this deal, one of India’s largest conglomerates has entered into direct competition with Flipkart, Amazon, and Reliance Industries which have continued to bolster their presence in the country’s fast-growing e-commerce space.
“Grocery is one of the largest components of an individual’s consumption basket in India, and Bigbasket as India’s largest e-grocery player fits in perfectly with our vision of creating a large consumer digital ecosystem. We are delighted to welcome Bigbasket as a part of Tata Digital,” said Tata Digital CEO Pratik Pal in a statement on Friday.
Exact details about the deal were not disclosed. But according to some media reports, the deal is worth about Rs 9,500 crore.
E-grocery has been one of the fastest-growing sectors in the consumer e-commerce space. Its growth has been further propelled by the country’s rising consumption and digital penetration, especially in the aftermath of the Covid-19 pandemic which led consumers to increasingly opt for safer deliveries of groceries at home.
“We are extremely excited about our future as a part of Tata Group. As a part of the Tata ecosystem we would be able to build stronger consumer connect and accelerate our journey,” said Bigbasket CEO Hari Menon. Founded in 2011, the Bangalore-based company has now expanded its presence to over 25 cities.
Meanwhile, the Tata Group is now building a digital consumer ecosystem addressing consumer needs across categories in a unified manner. Online food and grocery is an important part of this ecosystem. The acquisition presents an attractive opportunity for the group in its overall vision of creating a digital ecosystem, it said in a statement on Friday.
e-commerce
Flipkart and Uber team up to let users earn Supercoins on rides
New partnership turns everyday commutes into rewarding journeys for millions of Indians.
MUMBAI: Flipkart and Uber have joined forces to give riders a little extra mileage this time, in the form of Supercoins. The two platforms have announced a collaboration that allows Flipkart users to earn 4 per cent of their Uber fare as Supercoins on every eligible ride, up to a maximum of 150 coins per trip, with no cap on total earnings. The coins are credited directly to the user’s Flipkart account and can be redeemed across the Flipkart ecosystem, including Flipkart Minutes, Cleartrip, and partner offerings.
New Uber users or those who haven’t used the app in the last 84 days can earn an additional 150 bonus Supercoins by completing their first ride within 28 days of linking accounts. Users who link their accounts between 15 and 30 April 2026 and complete their first ride within 28 days will receive another 50 bonus SuperCoins.
Flipkart vice president, payments and supercoins Gaurav Arora said, “Supercoins is evolving into a broader rewards layer across everyday use cases. Mobility is a natural extension, and this partnership with Uber allows us to integrate more seamlessly into how customers transact daily.”
Uber director of business development at India and South Asia Arnab Kumar added, “This integration allows us to extend additional benefits to riders in a simple and intuitive way, while building on how users engage with everyday services across platforms.”
The partnership brings together two high-frequency consumer platforms and reflects a growing trend of integrating loyalty rewards into daily mobility and lifestyle experiences.
In a country where commutes are a daily reality, Flipkart and Uber have found a smart way to make every ride a little more rewarding. With Supercoins now earned on the go, users can turn their everyday journeys into opportunities to save and enjoy more across the Flipkart ecosystem. The partnership is a win-win that puts loyalty on the fast lane.
