News Broadcasting
State election results: A busy day for news channels
MUMBAI: The year 2014 saw not only the 16th Lok Sabha election, but a number of states undergoing assembly elections as well.
As the year ends, two states – Jammu & Kashmir and Jharkhand – casted their votes and elected their new governments. The result day i.e. 23 December, was a day of excitement for news channels as most of them started early with predictions. As the day progressed, the counting results were displayed on the screens as media stalwarts analysed the results.
The numbers clearly showed the mark that Prime Minister Narendra Modi had left on these states as the BJP won a number of seats. In Jharkhand, the party has won with almost majority while in J&K, it is the second largest party after PDP. However, the “breaking news” was J&K Chief Minister Omar Abdullah losing from both Beerwah and Sonawar assembly constituency seats.
The news channels focused on the next step of the political parties especially in J&K as there was no clear winner. The channels got a panel discussing the same as well as senior editors within the channel analysed the winners, the overall results as well as what discussions are going on behind the closed doors of parties on their next move.
The analysis continued till late afternoon; with a little break as BJP’s Amit Shah held a press conference to talk about the party’s performance in the two states. “2014 is the year of BJP,” is what the right-hand man of Modi had to say.
Throughout the day, the channels also gathered as well as took people’s reaction through their digital platforms. Hashtags like #Dec23WithArnab, #NDTVResults were created and promoted on channels as they geared for the big debates to be held at primetime.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
