Movie Channels
Star Gold’s high profile movie acquisitions for 2014
MUMBAI: The Star network continues on its path to keep pushing the envelope in terms of providing some of the best content to its viewers.
Star Gold, the Hindi movie channel, is all set with a smashing blockbuster television premieres line-up for 2014. The network has announced its acquisition of a fresh movie library as part of its extensive plans for 2014 in the Hindi movies genre. The new acquisition comprises of 18 highly anticipated Bollywood films of the year including films of leading superstars such as Salman Khan, Ajay Devgn, Ranbir Kapoor and Hrithik Roshan.
Announcing the network’s movie acquisition plans for the year, Star Gold and Movies OK EVP Hemal Jhaveri said: “We have consistently received a phenomenal response for the big ticket premieres on our network. Apart from entertaining the audiences, movie premieres also prove to be an extremely successful platform from the advertisers’ standpoint. Hence, it proves to be a win-win situation for all stakeholders. For 2014, we have targeted a diverse content line up acquiring films across different genres. Our strategy has always been to simply offer our viewers’ content they want to watch, rather than what we want them to watch.”
Touted to be the first hit of 2014, Yaariyan shall kick start the movie premieres for the year across the network. This shall be followed by Salman Khan’s Jai Ho, the first Rs 100 crore grossing film of the year. The other acquired films of 2014 include Gang of Ghosts, Traffic, Sonali Cable, O Teri, Bhaag Johnny and Hawaa Hawaai. The newly acquired movies are bought for a period of 10 years with exclusive telecast rights.
In early 2013, Star India had signed an exclusive television broadcast rights deal with superstars Salman Khan and Ajay Devgn for their films till 2017. In addition to this, the network has signed a deal for other exciting movies for its 2014 movies line up. Some of the high profile premieres slated for the year include: Jai Ho, Kick, Bombay Velvet, Bang Bang, Roy, Action Jackson, Singham 2, Hamshakals, Bobby Jasoos and Creature.
In 2012, the network had acquired over 500 films from the Viacom 18 group followed by the deal with superstars Salman Khan and Ajay Devgn in early 2013. Star India has successfully premiered the maximum number of Rs 100 crore Bollywood films, including blockbusters such as Singham, Bodyguard, Ra.One, Housefull 2, Bol Bachchan, Son of Sardaar, Dabangg 2 and Bhaag Milkha Bhaag.
Movie Channels
Zee5 launches five free FAST channels on Samsung TV Plus India
New genre-led channels bring comedy, drama, horror, classics and South films to Smart TVs.
MUMBAI: Zee5 just turned Samsung Smart TVs into a free entertainment buffet because when premium content costs nothing, even the remote control starts smiling. Zee5 has launched five curated free ad-supported streaming TV (FAST) channels on Samsung TV Plus India, making high-quality, genre-specific entertainment available subscription-free to millions of Samsung Smart TV owners across the country.
The five channels now live are:
Zee Comedy Nation – Popular comedy shows and movies
Zee Dil Se – Compelling drama series
ZEE Horror Nights – Horror and supernatural content
ZEE Cine Classic – Timeless Indian films
ZEE South Flix – High-energy South Indian films dubbed in Hindi
All content is drawn from Zee5’s extensive library and programmed in a lean-back, always-on format ideal for large-screen viewing. This launch strengthens Zee5’s Connected TV strategy at a time when 64 per cent of its premium content watch time already comes from connected devices.
Zee5 chief business officer Siju Prabhakaran said, “At Zee5, we believe accessibility and scale will define the next phase of digital entertainment growth in India. Our presence on Samsung TV Plus strengthens our Connected TV strategy, enabling viewers to discover curated, genre-led content in a seamless, free, and premium environment.”
Samsung TV Plus India head of partnerships Kunal Mehta added, “Local partnerships are at the heart of how we grow Samsung TV Plus in India. Zee Entertainment is one of India’s most iconic media brands, and bringing their channels to our service means millions more Samsung Smart TV owners can enjoy premium local content, subscription-free.”
The channels are available directly through the pre-installed Samsung TV Plus app with no login or subscription required. This marks another milestone in Zee5’s CTV expansion and builds on its growing international presence, with Zee channels already available on Samsung TV Plus across Southeast Asia, Australia and New Zealand.
In a streaming world where paywalls often block the fun, Zee5 and Samsung have quietly opened the gates, proving that sometimes the best things in life (and on your TV) really are free especially when they come with a side of comedy, drama, horror, classics and South Indian blockbuster energy.
