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Sony Pictures Networks secures exclusive television & digital rights for DFB-Pokal

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Mumbai: Sony Pictures Networks (SPN) has secured the exclusive media rights to broadcast the DFB-Pokal season 2022-23. The broadcaster will have exclusive rights to televise the league in India, Afghanistan, Bangladesh, Bhutan, Nepal, Maldives, Pakistan, and Sri Lanka. The agreement also grants SPN the exclusive right to live-stream all matches on its premium OTT platform, SonyLIV.

The second round began on 18 October and SPN’s sports channels are broadcasting the majority of this year’s DFB-Pokal season. The competition features 64 teams from various German leagues, including the Bundesliga, Bundesliga 2, and 3rd Division, as well as lower tier regional leagues. The DFB-Pokal title is significant at the European conference level, as the winner secures qualification for the UEFA Europa League group stage.

The reigning champions RB Leipzig will defend their first-ever DFB-Pokal title against some of Germany’s best teams in the 80th edition. Fans will also have the opportunity to see one of Spain’s most revered footballing legends, Xabi Alonso, take over as manager of Bayer Leverkusen.

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GECs

EPIC Company unifies all brands under single EPIC identity

IN10 Media rebrand aligns TV, digital and films into one ecosystem

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MUMBAI: The EPIC Company, formerly known as IN10 Media Network, has announced a sweeping brand consolidation, bringing its television channels, digital platforms and content IPs under a single identity, EPIC.

The move is aimed at simplifying the company’s structure while creating a more connected content ecosystem spanning television, digital and films. By aligning multiple verticals under one umbrella, the company is looking to present a sharper, more cohesive face to both audiences and partners.

As part of the transition, several channels have been rebranded to align with the EPIC identity. EPIC will now operate as EPIC TV, while Nazara becomes EPIC Bharat, Filamchi is now EPIC Bhojpuri, Gubbare transitions to EPIC Kids, and ShowBox is reintroduced as EPIC Music. Ishara will continue under the identity EPIC Parivaar, maintaining its core positioning.

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The company has also refreshed EPICON, its streaming platform, to reflect a more unified and modern brand experience. The overhaul is designed to improve content discovery and create a seamless experience across platforms.

This consolidation follows the recent launch of EPIC Studio, a unified production arm that brings together Juggernaut Productions and MovieVerse Studio, as the company expands its footprint across films, OTT and television.

The EPIC Company managing director Aditya Pittie said, “As our scale has grown, it has become important to simplify how we operate and how we present ourselves to the ecosystem. This consolidation gives us a clearer, more future-ready structure to partner, invest, and build at scale, while ensuring that for viewers, the experience is more seamless and intuitive.”

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With the rebrand, The EPIC Company is positioning itself as a platform-agnostic content network, focused on scale, simplicity and integrated storytelling. By bringing everything under one banner, it is aiming to make its content universe easier to navigate and harder to ignore.

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