GECs
Sahara One asserts prime time lead over Zee TV
MUMBAI: Sahara One Television, which has been witnessing a steady upswing in its fortunes, now claims to have gone ahead of Zee TV in the critical weekdays prime time band.
Quoting TAM ratings for the week ending 24 September, Sahara asserts it has satayed ahead of Zee TV during the weekday (Monday–Thursday) 8 pm to 11:30 pm band amongst CS 4+ homes.
According to a company statement, Sahara One registered a 14 per cent viewership lead over Zee TV by garnering a GRP of 23 as against Zee’s GRP of 20, followed by Star One at 13, in the above time-slot.
The channel attributes its growth to efforts to introduce new formats and experiment with new concepts.
The key channel contributors include driver show Woh Rehne Waali Mehlon Ki, produced by Rajshri Productions, along with Hare Kkaanch Ki Choodiyan.
Sahara One Television COO Purnendu Bose said, “These encouraging numbers only go to prove that we are in the right direction and in the coming days it would be our endeavor to maintain this trend and achieve many more new heights.”
The channel recently introduced a new suspense thriller Kohinoor and also revamped Dial One Aur Jeeto. A host of new movies are also lined up on the channel this year.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
