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Rgyan unveils AI-powered spiritual guide Bodhi for the digital age
NEW DELHI: Spiritual tech startup Rgyan has launched Rgyan Bodhi, an AI-powered devotional assistant that blends ancient wisdom with modern intelligence to deliver tailored spiritual experiences to users in India and across the globe.
Billed as a “living, breathing spiritual companion,” Bodhi taps into users’ birth details, location, and preferences to offer daily Panchang insights, personalised horoscopes, and dynamic astrological remedies. The app also suggests curated mantras for peace, prosperity and health, alongside Shubh Muhurat timings and graha gochar alerts.
“Rgyan Bodhi is designed to light up your path and walk with you every step of your digital devotional journey,” said Rgyan co-founder & CEO Umesh Khatri. “In today’s fast-paced world, people are truly seeking inner peace and deeper connections. We’ve used the power of AI to bring the richness of our spiritual/devotional traditions directly to individuals, customized to their unique spiritual needs. This isn’t just about information; it’s about nurturing genuine spiritual growth and holistic well-being.”
The assistant also doubles as a gateway to India’s spiritual ecosystem, offering ritual guides, sacred texts, guided meditations, and smart recommendations for puja items, rudraksha, pilgrimages, and astrology consultations. Users can engage with Rgyan’s growing spiritual network through built-in community features.
Founded in 2018 by Khatri and Devendar Agarwal, Rgyan started as a devotional blog and has since evolved into a full-stack spiritual platform. The company claims it has built Bodhi with a strong focus on privacy, data security, and cultural integrity.
Available on both the Rgyan website and app, the platform has racked up 8.7 million+ user visits, 63.7 million+ impressions, 15,000+ content uploads, and over 10,000 e-commerce transactions. With more than 4,000 devotional blogs and 10,000+ watch hours logged, the company is now betting on AI to power the next phase of spiritual engagement.
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PNB partners Kiwi to launch credit-enabled UPI for users
Targets 180 million customers; RuPay card offers 0.5 per cent to 1.5 per cent cashback
MUMBAI: Swipe, tap, or scan credit is quietly slipping into the rhythm of everyday payments, and Punjab National Bank wants in on the action. The state-run lender has partnered with Kiwi to roll out credit-enabled UPI payments for its 180 million customers, marking a significant push to blend traditional banking with India’s fast-evolving digital payments ecosystem.
At the centre of the collaboration is the launch of the PNB Kiwi Credit Card on the RuPay network. The card is designed with a digital-first approach, offering fully online onboarding and seamless integration with UPI, allowing users to transact via scan-and-pay while accessing credit.
The offering also brings in a rewards layer, with cashback ranging from 0.5 per cent to 1.5 per cent on online transactions, positioning the product as both a convenience play and a spending incentive.
The move comes as UPI continues to dominate India’s digital payments landscape, increasingly blurring the lines between debit-led transactions and credit access. For PNB, which operates over 10,000 branches around 60 per cent in semi-urban and rural areas, the partnership signals a targeted effort to extend formal credit to segments that have traditionally remained underserved.
The collaboration also reflects a broader industry shift, where banks and fintech platforms are converging to embed credit directly into payment flows, reducing friction while expanding access.
With RuPay credit cards gaining traction and UPI evolving beyond peer-to-peer transfers, the PNB–Kiwi tie-up positions both players at the intersection of scale, accessibility, and the next phase of digital finance in India.
