Hindi
PVR Inox launches its ‘Cult Classics’ IP with Laila Majnu
Mumbai: PVR INOX Ltd, a cinema exhibitor in India has announced the re-release of the iconic film “Laila Majnu,” marking the official launch of its ‘Cult Classics’ intellectual property (IP). PVR INOX has a dedicated audience base that embraces a breadth of diverse cultural entertainment experiences. This IP aims to offer valuable, exclusive, and fresh content across an array of categories that convert a regular cinematic experience into an entertainment extravaganza for the audiences. These categories include the tried-and-tested success formula of re-release of timeless films, and innovative experiences such as film festivals, sporting events, concerts, documentary screenings, and live events.
Following the tremendous success of the Rockstar re-release, PVR INOX is thrilled to present Laila Majnu as part of its ‘Cult Classics’ series. The event will be graced by renowned actress Tripti Dimri, Avinash Tiwari, Imtiaz Ali, and Sajid Ali at PVR INOX LIDO, Mumbai.
The beloved classic romantic movie returns to theatres, celebrating its enduring impact on generations of moviegoers. The initiative attempts to revive iconic films that have left a lasting impact on audiences, ensuring these masterpieces continue to be appreciated by new generations.
PVR INOX Ltd MD Ajay Bijli commented on the launch, “We are delighted to bring Laila Majnu back to the big screen as part of our Cult Classics IP. This initiative is a testament to our commitment to craft unexpected and innovative experiences for our audiences to enhance their movie-going experience. This is what sets a magical big-screen cinema experience apart from other mediums. We believe that these timeless films deserve to be experienced on the big screen and we are excited to share this journey with our patrons. We aim to create a bridge between the past and the present, offering a unique cinematic experience that honors the artistry of these iconic films.”
Laila Majnu will be released at 51 PVR INOX Ltd properties across the country. The re-release will be followed by a series of other classic films.
Hindi
Jio Studios, Sanjay Dutt team up to revive Khal Nayak
Rights acquired for new version, format under wraps as remake plans take shape.
MUMBAI: The villain is back and this time, he’s rewriting his own script. Jio Studios has partnered with Three Dimension Motion Pictures and Aspect Entertainment to revive the 1993 cult classic Khal Nayak, marking a fresh chapter for one of Bollywood’s most iconic anti-hero stories. The original film, directed by Subhash Ghai under Mukta Arts, was a commercial and cultural milestone, with Sanjay Dutt’s portrayal of Ballu becoming one of Hindi cinema’s most memorable performances.
Dutt, along with Aksha Kamboj, has now acquired the rights from the original creators, bringing on board Jio Studios and its President Jyoti Deshpande to steer the project creatively.
While the exact format whether remake, sequel, prequel, or a completely new narrative remains undisclosed, the collaboration aims to reinterpret the story for contemporary audiences while retaining the essence that made the original a defining film of the 1990s.
The move taps into a broader industry trend of reviving legacy intellectual property, particularly characters with strong recall value. “Khal Nayak” was notable for pushing mainstream Hindi cinema into morally grey territory at a time when heroes were largely one-dimensional, making Ballu’s character a standout.
The project also marks the film production debut of Aspect Entertainment, signalling a push towards more technology-led storytelling frameworks. Meanwhile, Jio Studios continues to expand its slate, having built a library of over 200 films and series, with more than 60 titles collectively winning 500-plus awards.
For Dutt, the revival is as much personal as it is strategic, a return to a role that reshaped his career. For the industry, it is another sign that nostalgia, when paired with scale, remains a powerful box-office proposition.
Because in Bollywood, some villains never fade, they just wait for the perfect comeback.
