Hindi
Production house launches online poll to select logo
MUMBAI: Going by the immense success a handful of filmmakers have had in terms of crowd funding for their films, a Kolkata-based production house, in its move to reach the young audience, has launched an online poll to select a logo.
The poll has been initiated by Mojo Productions for the Mainak Bhowmik-directed film Maach, Misti and More. “The poll will continue for a month on the Internet for the Facebook and Twitter generation,” executive director of Mojo Productions Joy B Ganguly has reportedly said. “The poll will continue for a month on the Internet for the Facebook and Twitter generation,” he added.
The company intends to reach its target through SMS, email, as well as through Twitter and Facebook where a link will be given. The link will enable people to reach the Maach Misti site from where they will choose from different logos.
“The selected logo will be unveiled after 17 March and used in posters and title credits and the winner announced,” Ganguly added.
Director Bhowmik said that the film‘s title Maach Misti and More suggests that there is much more to contemporary urban Bengalis than stock images like maach aar misti (fish and sweets).
“We have sought to explore how the urban Bengali is changing. Wherever there is any talk on Bengalis outside the state, fish and sweets become a point of discussion; people relate us with these two elements. But when you interact with the urban Bengali, you understand there is more to it than just maach and misti,” Bhowmik added.
Hindi
Rashmika Mandanna, Shanaya Kapoor and Naila Grrewal climb IMDb’s Indian celebrity rankings
Upcoming films and returning shows are driving fan interest across Bollywood and streaming
MUMBAI: Bollywood’s popularity contest has a new weekly scorecard, and the numbers are telling. IMDb’s Popular Indian Celebrities list for this week places Shanaya Kapoor at number six, buoyed by buzz around her film Tu Yaa Main. Naila Grrewal slots in at seven on the back of the returning comedy series Maamla Legal Hai, while Rashmika Mandanna climbs to eighth, riding mounting anticipation for Cocktail 2.
The list, available exclusively on the IMDb app for Android and iOS, tracks trending Indian entertainers and filmmakers each week, drawing on data from more than 200m monthly visits to the platform worldwide.
Further down the rankings, Raaka is keeping two of its biggest names in the spotlight. Deepika Padukone holds 11th position, with Allu Arjun close behind at 13th, as the film continues to find traction with audiences.
The list offers fans a weekly pulse on who is breaking through, who is holding steady, and who is fading. It is a barometer as unsparing as the box office itself.
