Cable TV
Private agency may monitor surrogate ads
MUMBAI: The ministry of information & broadcasting is seriously considering farming out the monitoring of television channels for surrogate advertising to an external agency, it has been reported.
I&B officials were quoted as saying by Hindu Businessline that “hiring an external agency was being proposed because the Government did not have the infrastructure to monitor all the channels that were being beamed into households.”
Further the report states that the inter-ministerial committee looking into the violations of the advertising code, in its second meeting a few days ago, had decided to issue show cause notices to channels displaying ads of eight liquor and cigarette brands.
The brands under scrutiny are Aristocrat Whisky, 8PM, Whitehall, Smirnoff Vodka, Haywards, Royal Challenge, Kingfisher, and Charms cigarette, the report says.
It may be recalled that a high-powered government committee headed by I&B ministry additional secretary (broadcasting) Anil Baijal, comprising mostly government officials, apart from representatives from some NGOs and the Advertising Council of India had been mandated to look into the issue of surrogate and objectionable advertisements.
Cable TV
Hathway Cable appoints Gurjeev Singh Kapoor as CEO
Leadership change comes as cable TV faces shrinking subscriber base and modest earnings pressure
MUMBAI: Hathway Cable and Datacom has tapped industry veteran Gurjeev Singh Kapoor as chief executive officer, marking a leadership pivot at a time when India’s cable television business is under mounting strain.
Kapoor will take over from Tavinderjit Singh Panesar, who is set to retire in August after a long innings with the company. Panesar, chief executive since 2023, has held multiple leadership roles at Hathway, including his latest stint beginning in 2022.
Kapoor brings more than three decades of experience in media and entertainment. He most recently led distribution at The Walt Disney Company’s Star India business, now part of JioStar. His career spans television distribution and affiliate partnerships, with stints at Sony Pictures Networks India, Discovery Communications and Zee Entertainment.
Panesar, with over three decades in the industry, has worked across strategic planning, distribution and business development in media, broadcasting and manufacturing. His past associations include ESPN Star Sports, Star India, Apollo Tyres and JK Industries.
The transition lands as the cable sector grapples with structural disruption. Traditional operators are losing ground to streaming platforms, while telecom and broadband players tighten the squeeze with bundled offerings.
An EY report estimates India’s pay-TV base could shrink by a further 30 to 40 million households by 2030, taking the total down to 71 to 81 million. The slide follows a loss of nearly 40 million homes between 2018 and 2024, a contraction that has already wiped out more than 37,000 jobs in the local cable operator ecosystem.
Hathway’s numbers reflect the strain. The company reported a consolidated net profit of Rs 93 crore for FY25, down from Rs 99 crore a year earlier. Revenue inched up to Rs 2,040 crore from Rs 1,981 crore. As of December 2025, it had about 4.7 million cable TV subscribers and roughly 1.02 million broadband users.
Kapoor steps in with a familiar brief but a shrinking playbook. In a market where viewers are cutting cords faster than companies can reinvent them, the new chief executive inherits a business fighting to stay plugged in.
