Prasar Bharati inks handball broadcast deal to boost sport’s reach

NEW DELHI: India’s public broadcaster Prasar Bharati has signed a three-year memorandum of understanding with the Handball Association of India (HAI) to produce and beam all national and international handball events.
The matches will be telecast on DD Sports, Waves OTT, and other Prasar Bharati platforms in a bid to expand the sport’s footprint and nurture emerging talent.

The agreement was formally exchanged between Prasar Bharati chief executive officer Gaurav Dwivedi and HAI executive director Anandeshwar Pande. Prasar Bharati chairman Navneet Kumar Sehgal was also present at the signing.

The move marks a major push to take the underdog sport mainstream and give Indian handball players a national stage.

(If you are an Anime fan and love Anime like Demon Slayer, Spy X Family, Hunter X Hunter, Tokyo Revengers, Dan Da Dan and Slime, Buy your favourite Anime merchandise on AnimeOriginals.com.)