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Playhouse Disney launches broadband service in the US

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MUMBAI: US media conglomerate Disney has announced that Disney Online and Disney Channel are teaming for a new broadband subscription product called Playhouse Disney Preschool Time Online.
This is available for an annual subscription fee of $49.95. Parents can log on to www.preschooltime.com to subscribe to the product or to access a free trial.
Hosted by the character Bear from the show Bear in the Big Blue House, Preschool Time Online was developed in conjunction with educational experts to provide learning and fun while helping preschoolers develop important kindergarten readiness skills. It offers a range of interactive activities such as puzzles and games.
Key features include:
Popular characters from Playhouse Disney series including JoJo’s Circus, Higglytown Heroes, Stanley, plus Winnie the Pooh and Mickey Mouse and Pals, among others.
A sequence of well-rounded interactive activities including puzzles and games that level difficulty based on a child’s performance.
A focus on development of kindergarten readiness skills including letter and number recognition and color and shape identification. For example, a child can learn about numbers with JoJo by popping balloons that are labeled with the number three.
Themes such as “bravery” or “sharing” that are incorporated throughout each sequenced set of activities.
New updates every two weeks that provide a constant source of new, fun learning activities.
Parents’ Corner area where adults can manage multiple children’s profiles and track their child’s activity.
“Playhouse Disney Preschool Time Online allows children to learn through a fun setting where they get to interact with their favorite characters, in a dynamic environment that regularly offers new activities,” said Disney Online EVP & MD Ken Goldstein. “The increase in broadband use in the home has allowed us to offer an experience that combines rich graphics, video content and character voices to capture kids’ imaginations and deliver personalized learning that grows with each individual child.”

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Kids

Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan

Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.

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MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.

Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.

Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”

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Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.

By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.

In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!

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