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Petuz: Where every dish tells a story – A new era in culinary entertainment begins!

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Mumbai: Zee Media and IndiaDotcom Digital Pvt Ltd announced the unveiling of Petuz, a revolutionary food channel set to transform the culinary content landscape. Embracing a dynamic video-first approach, Petuz promises to captivate audiences with diverse programming accessible across major social media platforms and the dedicated website, Petuz.India.com.

With an unwavering commitment to creativity and innovation, Petuz is poised to redefine the very essence of gastronomic exploration.

Petuz transcends the ordinary, pushing taste boundaries to craft extraordinary culinary experiences. From trending #FoodTrends to immersive tasting sessions, innovative flavour fusions, and mouthwatering recipes, our diverse range of segments ensures there’s something for every palate. Viewers can indulge in engaging series such as Explore Flavours, Food Fantasy, and Food Adventures, meticulously curated to ignite culinary creativity and stimulate the imagination

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The grand launch event of Petuz will take place on 11th March at noon, featuring renowned food bloggers and influencers, including Gaurav Wasan, Karan Marwah, Priyanka Sharma, Gunjan Bawa, Paresh Gupta, Khushboo, Dimple Arora, Akshit Gupta and more. These individuals embody the spirit of culinary exploration and innovation, promising an unforgettable event.

A spokesperson from Zee Media emphasised, “Petuz is a platform dedicated to celebrating food in all its delicious forms. Our mission is to inspire, entertain, and unite food enthusiasts worldwide through mouthwatering content and culinary adventures. Welcome to a world where every bite tells a story!”

Be assured to experience the dawn of a new era in food entertainment and discover the joy of culinary exploration, only on Petuz.

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eNews

Piyush Thakur steps down as Inshorts’ chief revenue officer

Former vice president and cro says exit marks a new chapter after close to a decade of building revenue and partnerships at Inshorts Group.

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NOIDA: Piyush Thakur has stepped away from Inshorts Group after nearly 10 years with the company, marking the end of a long tenure that culminated in his role as chief revenue officer.

In a farewell note, Thakur said he was “turning a new page” after almost a decade at Inshorts, calling it one of the hardest professional decisions he has made. He added that his exit was not driven by uncertainty about the future, but by reflection on a long association with the company.

Thakur joined Inshorts in October 2016 as vice president and spent around seven years in the role before being elevated to chief revenue officer in April 2024, a position he held until April 2026.

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He said his tenure was defined by “thousands of mornings, late nights, product debates and breakthrough moments”, as the company evolved into a large-scale digital news platform used by millions.

In his note, Thakur emphasised that Inshorts’ growth was a collective effort across teams, adding that engineers, designers, sales teams and customer support staff all contributed to building the platform. He said the company’s success was not the result of individuals but of “everyone who stayed, passed through, and left their mark”.

Before Inshorts, Thakur worked across several digital media and business development roles. At ESPN, he served as senior regional manager from October 2015 to October 2016, focusing on growth initiatives, strategic opportunities and video distribution.

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At Times Internet, he worked for nearly three years, including as head of business development from April 2015 to September 2015 and chief manager from January 2013 to March 2015. His responsibilities included monetisation of mobile platforms, managing media and developer partnerships, and driving revenue across digital properties such as The Times of India and The Economic Times.

Earlier, he worked at Brandmovers as head of business development from June 2012 to June 2013, handling digital, mobile and social media marketing solutions, client development and strategic consulting. During this period, he also worked on advertising revenue, brand strategy and CRM-based solutions.

At Inshorts, Thakur’s role focused on revenue strategy, mobile and media partnerships, and growth initiatives across platforms. His profile highlights experience in mobile product management, digital business models, partner ecosystems and revenue expansion in high-growth environments.

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