iWorld
OTT app Watcho to showcase exclusive Korean content on its platform
Mumbai: OTT platform Watcho, known for providing viewers with new and interesting content, announced on Monday to host 34 Korean web-series dubbed in Hindi on the platform.
With the motto of #RozanaKDrama, Watcho will release three hours of Korean content every day from its exhaustive Korean content library. The shows, ranging from drama, action, and romance to sci-fi, promise to keep its millennial viewers entertained and hooked. With this, Watcho is one step closer in democratising international content for mass Indian audiences by offering Korean shows dubbed in Hindi. A total of 650+ hours of Korean content will be released sequentially, with new episodes being streamed on the platform every day.
The first in the line-up is Welcome 2 Life, a fantasy drama that tells the story of a selfish lawyer who helps people who want to take advantage of the law. One day, he has a mysterious car accident and is drawn into a parallel world.
In addition to these, the line-up also features some of the leading dramas like Something About 1 Percent, Extraordinary You, Kairos and Flower of Evil among others.
DishTV & Watcho, Dish TV India, corporate head – marketing Sukhpreet Singh commented, “Korean content has, of late, made significant inroads into India’s mainstream popular culture. And, as the Watcho base expands, it also becomes imperative that we cater to this growing customer demand. We are thrilled to bring Hindi dubbed Korean content to our audience, helping reach audiences in Tier II and Tier III markets as well.”
Bringing in a unique assortment of snackable content cutting across all genres, Watcho offers many original shows including web series like The Morning Show, Happy, Bauchare-E-Ishq, Gupta Niwas, Jaunpur, Papa Ka Scooter, Aghaat, Cheaters – The Vacation, Sarhad, Mystery Dad, JaalSaazi, Dark Destinations, It’s My Pleasure, 4 Thieves, Love Crisis, Ardhsatya, Chhoriyan, and Rakhta Chandana along with also having original influencer shows like Look I Can Cook and Bikhare Hain Alfaaz. It also has a unique UGC platform called Swag where users can create their original videos and discover their talent. Available across screens. Watcho presently provides over 35 plus original shows, 300 plus exclusive plays, and 100 plus live channels in Hindi, Kannada, and Telugu.
iWorld
X launches XChat messaging app on iOS with calls and encryption
Standalone app marks shift from “everything app” vision, adds E2E messaging.
MUMBAI: From one big app to many small chats, X seems to be splitting its ambitions. X has rolled out its standalone messaging app, XChat, to iOS users, opening up a new front in its evolving product strategy. The app allows users to connect with existing X contacts through private and group messages, file sharing, as well as audio and video calls. The launch follows a limited beta phase, where the platform tested the product with a smaller user base to refine the experience. Now available publicly, XChat marks a notable pivot from earlier ambitions championed by Elon Musk to turn X into a single “everything app” combining messaging, payments, commerce and more.
Instead, the company under xAI ownership and backed by SpaceX appears to be building a suite of standalone applications, each targeting specific use cases while expanding its broader ecosystem.
At launch, XChat includes end-to-end encrypted messaging, PIN-based access, disappearing messages, and features such as message editing, deletion for all participants, and screenshot blocking. The company has also said the app is free from advertisements and tracking mechanisms, positioning it as a privacy-first alternative in a crowded messaging space.
However, security claims around the platform are likely to face scrutiny. Earlier iterations of XChat drew criticism from experts who argued it fell short of established encrypted platforms like Signal. With the wider rollout, the app is expected to undergo fresh evaluation to assess whether those concerns have been addressed.
Beyond messaging, XChat will also house X’s Communities feature, which is being discontinued on the main platform due to low usage and spam concerns. Migrating these users could provide an early boost to adoption, effectively turning XChat into both a communication and community hub.
The move underscores a broader recalibration at X less about cramming everything into one app, and more about spreading bets across multiple touchpoints, one message at a time.
