Kids
Nick selects best buddy duo to win ‘Masti Dosti’ contest
MUMBAI: Nick’s month long contest titled ‘Masti Dosti’ culminated with the announcement of Arshaan Maloo as the winner. The Mumbai kid Arshaan and his best friend Sushant Adlakha were selected as the lucky pair to take home the grand prize of goodies. What’s more, the duo will also be featured on a special Nick Promo with Spongebob and his best friend Patrick on the channel.
Participating kids could win big not only for themselves but also their friends by watching back-to-back episodes of Nick’s characters and best buds Spongebob and Patrick, Ninja Hattori and Kenny Chee and Munnabhai and Circuit, spot the prizes on air and report them to the channel, states an official release.
Apart from the two winners, other kids who participated in the contest also won prizes like remote controlled cars, Gameboys, DVD players, cell phones, MP3 players, discmans and rollerblades – all in pairs!
Winner, Arshaan Maloo (next to Patrick Star), age 11, is a die hard Spongebob Squarepants fan, he also loves watching Drake and Josh and Jimmy Neutron on Nick. Speaking about his best friend Sushant Adlakha, Arshaan recalls the time when he fractured his right hand in the 5th grade and Sushant helped him out by packing his bag and doing his home-work for him, thus literally becoming his right hand man…. ‘Just what Patrick is for Sponge bob’, chuckles the 11 yr old.
“Boss, dost ho toh aisa…”, added Arshaan.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
