iWorld
Netflix renews ‘Orange is the New Black’ for three seasons
MUMBAI: Netflix has renewed Lionsgate’s original series Orange is the New Black for three additional seasons.
Season four of the comedic drama set in a women’s prison from creator and executive producer Jenji Kohan will premiere on 17 June with additional seasons five, six and seven premiering in future years.
Currently seasons one through three are streaming on Netflix.
Concurrently, it was announced that series creator and executive producer Jenji Kohan has committed to continue as Orange is the New Black’s executive producer and showrunner for seasons five, six and seven.
“Jenji and her team have produced a phenomenal and impactful series that is both funny and dramatic, outrageous and heartfelt. Audiences around the world have come to love the ladies and men of Orange is the New Black, and we are eager to see where three more seasons will take them,” said Netflix vice president of original content Cindy Holland.
“Three more years! Not quite a political term, but still plenty of time to do some interesting things. In some cultures, ‘May you lead an interesting life,’ is a curse, but I don’t live in those cultures,” said Kohan. “Here’s to keeping it interesting. Thanks Netflix! Both thanks and you’re welcome Lionsgate! And kudos and gratitude to the stellar cast and crew and writers and producers and editors and musicians and mixers and shleppers… with whom I have the pride and honor of crafting this show. Three more years! Three more years!”
“We’re proud to continue our long-standing relationships with Netflix and the incredibly talented Jenji Kohan and delighted that one of the most acclaimed shows on television will continue on Netflix for three more seasons,” said Lionsgate Television Group chairman Kevin Beggs. “Jenji’s brilliant creative vision and a truly amazing cast have catapulted Orange is the New Black to the forefront of the platinum age of television, and we’re pleased that Orange fans around the world will be rewarded with another three seasons.”
The hour-long series stars a diverse and award-winning ensemble of women including Taylor Schilling, Uzo Aduba, Kate Mulgrew, Laura Prepon, Laverne Cox, Dascha Polanco, Danielle Brooks, Selenis Leyva, Samira Wiley, Taryn Manning, Yael Stone, Jackie Cruz, Lea DeLaria, Adrienne C. Moore and Elizabeth Rodriguez, along with Michael Harney and Nick Sandow. The series is based on the best-selling memoir of the same name by Piper Kerman.
iWorld
Talk to your telly: JioHotstar’s new AI voice feature reads your mood to suggest shows
The streaming giant ditches the scroll for a “conversational” AI that understands moods, cricket and Hinglish
MUMBAI: The era of the endless scroll may finally be over. JioHotstar has officially flicked the switch on its “Conversational Voice Discovery” (CVD) feature, a high-tech overhaul designed to turn the hunt for a Friday night film into a natural chat. Developed in a landmark partnership with OpenAI, the tool moves beyond clunky keyword searches, allowing users to find content by describing their mood, context or even the most bizarre viewing scenarios.
The feature is vision of Uday Shankar, vice chairman of JioStar, whose goal is to eliminate “content overload” by replacing the tedious, traditional scroll with natural dialogue. By leveraging ChatGPT’s ability to grasp context and cultural nuance, the new mobile interface allows users to bypass menus entirely, turning search into a seamless conversation.
The launch, which rolled out across India this month, sees a ChatGPT-powered interface integrated directly into the heart of the app. Instead of typing “action movie” into a sterile search bar, viewers can now speak to their devices as if they were asking a well-read friend for a tip. For now, the feature is exclusive to the mobile app, with a rollout for Connected TV (CTV) expected in later phases.
Beyond the keyword
The CVD feature is built on what JioStar calls “Multilingual Cognitive Search.” It is designed to interpret nuance rather than just matching text. If you tell the app, “I’ve had a long day, give me something mindless and funny,” it won’t just look for those words in a title; it will sift through 300,000 hours of library content to find a light-hearted sitcom or a stand-up special that fits the vibe.
The tech is natively multilingual, catering to India’s diverse linguistic landscape. Users can switch effortlessly between languages—asking for “Koi light-hearted comedy dikhao” (show me some light-hearted comedy) or requesting a “Thriller hai but zyada dark nahi chahiye” (a thriller that isn’t too dark).
Real-time curiosity and live sports
Perhaps the most ambitious aspect of the rollout is its integration with live sports. During a high-stakes cricket match, the AI acts as a digital companion. Fans can ask, “Who is the top scorer right now?” or “Show me that last wicket again,” and the system will pull the relevant data or clips instantly. It even attempts to explain the “why” behind the crowd’s energy, responding to prompts like, “Why is everyone reacting like that?” by contextualizing on-field events.
A shift in streaming strategy
The move is part of a broader reimagining of the entertainment experience following the massive merger between JioCinema and Disney+ Hotstar. Uday Shankar noted that the goal is to make premium entertainment “truly accessible” by embedding AI at the core of the user journey. By anticipating culture and context, the platform hopes to kill off “decision fatigue.”
For OpenAI, the partnership represents a major play in the Indian market. Fidji Simo, the head of applications at OpenAI, said the goal was to turn a “one-way” passive consumption experience into a “deeply personal conversation.”
As the feature goes live for millions of subscribers, the message from Bombay House is clear: the remote control is becoming obsolete. Whether you’re looking for a show that “feels like a rainy Sunday afternoon” or a crime series with a “strong female lead but not too violent,” all you have to do is ask.
